Product Marketing Manager - Growly

Skelar AS

Job Overview

Location

Kyiv

Job Type

Full-time

Full Job Description

📋 Description

• As a Product Marketing Manager, you will be responsible for working with marketing teams to develop and execute marketing strategies, focusing on search engine optimization (SEO) and pay-per-click (PPC) advertising.
• You will lead and develop the process of A/B testing, from generating and prioritizing hypotheses to designing experiments, launching, coordinating with involved teams, analyzing results, and evaluating the effect.
• You will conduct competitive analysis and seek insights, systematically tracking competitors, the market, and user behavior, identifying new opportunities for growth.
• You will closely collaborate with product, marketing, content, design, and development teams to implement marketing initiatives and tests.

🎯 Requirements

• Strong analytical skills - experience working with data, statistics, metrics; ability to see beyond numbers and understand user needs and make conclusions.
• Market research and insight-seeking skills - ability to find what really hurts the user and transform it into a message and value proposition.
• Practical approach to hypotheses - ability to evaluate priority and potential impact of hypotheses.
• Communication skills - ability to explain ideas to the team so that they are understood and adopted.
• Flexibility and proactivity - ability to work in a fast-paced and highly competitive environment where the market and campaigns change every week.

🏖️ Benefits

• Opportunity to work with a strong and experienced team.
• Access to a platform that helps founders build companies faster.
• Network and exchange of experience as part of the company culture.
• Exclusive domain education - own training programs for team members.
• Compensation Mental Health program.
• Impact on systemic support for Ukraine.
• Ecosystem for productive work.
• Autonomous office.

Skills & Technologies

Onsite

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Skelar AS

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About Skelar AS

Skelar provides cloud-based ERP and MES software for manufacturing companies, focusing on production planning, inventory control, quality management, and shop-floor data capture. The platform integrates with machines, sensors, accounting, and e-commerce systems to give real-time visibility into orders, materials, capacity, and costs. Targeting small to mid-sized factories in Europe, Skelar offers low-code customization, mobile apps, and open APIs. Founded in 2018 in Oslo, the company serves discrete manufacturers seeking to digitize operations without large consulting projects.

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