
Job Overview
Location
United States & Canada
Job Type
Full-time
Category
Data & Analytics
Date Posted
April 14, 2026
Full Job Description
đź“‹ Description
- • As a Senior Product Analyst on the Growth & LTV team at Babylist, you will own the analytics that help the company understand and grow its long-term relationship with families, focusing on Account Foundations and program analytics for newer businesses like Money, Health, and Education.
- • Day to day, you will define success metrics, build KPI frameworks from scratch, audit and shape event tracking, run experiments that inform product direction, and work closely with Product, Engineering, and cross-functional leads to bring clarity when data is messy or incomplete.
- • Babylist is a remote-first company with team members across the U.S. and Canada, serving over 9 million annual shoppers and reshaping the $320 billion baby product industry through its registry, e-commerce, and content platform, with over $1 billion in annual GMV and more than $500 million in 2024 revenue.
- • In this high-autonomy role, you will operate in ambiguous, cross-functional problem spaces, connect product behavior to revenue and cost drivers, leverage AI tools to accelerate analysis, and contribute to raising the bar on analytical rigor across the Data organization while shaping how AI is used in day-to-day analytics work.
Skills & Technologies
About Babylist Inc.
Babylist operates an online baby registry platform that lets expectant parents add items from any retailer, book services, and create cash funds. It aggregates products across major stores, offers a universal registry browser button, and provides personalized checklists. The company also sells its own line of baby merchandise, including nursery furniture, strollers, and accessories, through its e-commerce storefront. Headquartered in Oakland, California, Babylist supports parents with expert guides, product reviews, and a mobile app for managing registries, tracking gifts, and coordinating shipping to recipients.
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