Senior Product Marketing Manager

Latent AI, Inc.

Job Overview

Location

New York City

Job Type

Full-time

Full Job Description

📋 Description

• Own end-to-end product launch strategy across PR, content, events, paid media, ABM, and sales channels, ensuring all functions align on a unified campaign for every release
• Define and evolve Latent AI’s core positioning and messaging house, translating product capabilities into compelling category narratives that resonate with CPOs, CFOs, CIOs, and frontline clinical managers
• Build and maintain a dynamic sales-enablement library including pitch decks, persona-specific talk tracks, objection-handling guides, and competitive battle cards that reps actively use in customer conversations
• Run regular pitch reviews and field-sync rituals with sales teams to ensure messaging remains sharp, relevant, and consistently deployed across all customer touchpoints
• Design and execute a partner co-marketing playbook with technology and channel partners, coordinating joint case studies, co-branded webinars, sponsored content, and pipeline-driving initiatives in partnership with the Director of Growth
• Lead analyst relations strategy by briefing top-tier firms including Gartner, Forrester, KLAS, and Advisory Board to secure inclusion on buyer decision maps and influence procurement criteria
• Manage external PR agency to secure tier-1 trade press and business media placements in publications read by healthcare decision-makers, ensuring Latent is consistently quoted as a category leader
• Craft and own the narrative arc for all major industry events, partnering with customer marketing to integrate authentic customer voices and ensure every booth, stage, and session reinforces a unified message
• Translate product roadmap milestones into timed, high-impact launch beats that synchronize across product development, sales enablement, partner ecosystems, and media outreach
• Operate as the connective tissue between product, sales, marketing, partnerships, and customer success teams to ensure messaging consistency and market alignment across all go-to-market functions
• Leverage AI-native workflows to accelerate content production, narrative testing, and campaign execution, redefining product marketing efficiency in a high-velocity, low-headcount environment
• Continuously refine positioning through leadership workshops when product direction or market dynamics shift, ensuring Latent’s narrative remains ahead of industry trends
• Drive measurable impact by ensuring every launch generates PR coverage, partner pipeline, analyst recognition, and sales adoption — with positioning that customers, partners, and analysts repeat back organically

🎯 Requirements

• 7+ years of experience in B2B product marketing within tech, ideally in regulated or healthcare-adjacent industries
• Proven track record of owning end-to-end product launches across narrative, sales enablement, PR, partner marketing, and analyst relations
• Strong narrative instincts with ability to craft compelling, buyer-specific stories that scale across executive and frontline personas
• Experience building and maintaining a sales-enablement library that sales teams actually use in real customer interactions
• Demonstrated success in analyst relations and securing placements in trade press (Gartner, Forrester, KLAS, etc.)
• Active, hands-on user of AI tools to accelerate marketing execution and reduce cycle times

🏖️ Benefits

• Access to the latest AI models day-one, integrated into daily workflows to amplify output and efficiency
• Opportunity to shape a new category in healthcare AI with traction across 45+ health systems including Yale, Ochsner, Vanderbilt, UCSF, and Mount Sinai
• Work with a high-velocity, AI-native marketing team focused on impact over volume, not traditional marketing bureaucracy
• $80M in funding from top-tier investors including Spark Capital, Transformation Capital, McKesson Ventures, and Y Combinator

Skills & Technologies

Apache Spark

Senior

Onsite

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Latent AI, Inc.

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About Latent AI, Inc.

Latent AI provides an edge AI optimization and deployment platform that compresses, compiles, and secures machine-learning models for resource-constrained devices. Its toolkit, Latent AI Efficient Inference Platform (LEIP), enables developers to reduce model size and latency while maintaining accuracy, targeting automotive, defense, and industrial IoT applications. Founded in 2018 as a spinout of SRI International, the company accelerates edge ML workflows from research to production, offering SDKs, runtime libraries, and cloud-based orchestration to streamline continuous integration and deployment across CPUs, GPUs, DSPs, and custom accelerators.

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