Senior Product Marketing Manager

📋 Description

• • Rain Technologies is at the forefront of revolutionizing global payments by building the next generation of payment infrastructure. We empower fintechs, neobanks, and institutions to facilitate stablecoin transactions for a wide array of use cases, including card payments, cross-border remittances, and B2B purchases. As a hypergrowth company backed by prominent investors in fintech, crypto, and SaaS, we are seeking a highly skilled Senior Product Marketing Manager to join our dynamic team in New York, NY.
• • This pivotal role is designed for an individual who excels at translating complex technical capabilities into clear, compelling narratives that resonate with enterprise clients. You will be instrumental in developing the foundational sales collateral, implementation guides, and customer success stories necessary to articulate the value of our on-chain payment infrastructure. As we scale rapidly, your contributions will directly impact our ability to convert sophisticated technical concepts into accessible and persuasive value propositions for our growing customer base.
• • Reporting directly to the Marketing Lead, you will operate at the critical intersection of Product, Sales, Implementation, and Customer Success. Your responsibilities will involve close collaboration with internal engineering and go-to-market teams, as well as external partners, ensuring that all stakeholders are equipped with the necessary information and messaging to effectively communicate Rain's value and drive successful customer outcomes.
• • Key responsibilities include the creation and meticulous maintenance of customer-facing collateral. This encompasses developing high-impact pitch decks, concise one-pagers, detailed product sheets, and compelling case studies. These materials will serve as essential tools for our sales and partnership teams, accelerating the sales cycle and fostering deeper client engagement.
• • A core function of this role is to demystify complex technical concepts. You will translate intricate details about stablecoin settlement, the integration of blockchain technology with traditional payment rails, and other advanced functionalities into clear, easy-to-understand guides and documentation. While API documentation is managed by the Engineering team, you will be responsible for the product-focused explanations that accompany these technical specifications.
• • You will work hand-in-hand with our Product and Engineering departments to document new features, API capabilities, and product updates. Your expertise will ensure that these updates are communicated in a manner that is accessible and understandable to both technical and non-technical audiences, facilitating smoother adoption and integration for our clients.
• • Crafting clear and engaging customer-facing product update communications, release notes, and feature announcements will be a significant part of your role. These communications are vital for keeping our clients informed and confident in our evolving platform.
• • Staying ahead of the competitive landscape is crucial. You will continuously monitor market dynamics, track competitor updates, and educate internal and external teams on these evolutions, highlighting Rain's unique differentiators and competitive advantages.
• • Collaboration with the broader Marketing team is essential to refine key messaging and ensure absolute consistency across all customer touchpoints. This includes sales conversations, marketing materials, product documentation, and all forms of customer communication, creating a unified brand voice and value proposition.
• • You will also partner with Marketing to develop assets for campaigns, contribute to website content, and create thought leadership pieces that enhance market understanding and generate qualified pipeline opportunities.
• • This role demands a strategic thinker with a proven ability to execute. You will be expected to not only conceptualize marketing strategies but also to roll up your sleeves and create the tangible assets that empower our teams and drive business results. Your deep understanding of B2B fintech and Web3 solutions, coupled with exceptional communication skills, will be paramount to your success in this role.