Senior Programmatic Manager

Jellyfish

Job Overview

Location

Mumbai

Job Type

Full-time

Full Job Description

📋 Description

• As a Senior Programmatic Manager at Jellyfish, you will play a pivotal role in driving the growth and success of major client accounts within a rapidly expanding programmatic advertising division, leveraging your expertise to optimize campaign performance and shape data-driven media strategies that deliver measurable business impact.
• You will report to the Senior Programmatic Manager in the US and collaborate closely with cross-functional teams to develop innovative solutions, mentor junior talent, and influence advertiser investment decisions across global markets, positioning yourself as a strategic advisor in the digital marketing ecosystem.
• Your day-to-day responsibilities will include:
• Optimizing campaign performance across programmatic platforms by refining bidding strategies, targeting parameters, and creative approaches to maximize ROI and meet client KPIs.
• Developing actionable insights from campaign data, attribution modeling, and third-party analytics to inform client media strategies and improve future campaign planning.
• Partnering with the Business Development team to craft compelling programmatic solutions for prospective clients, including proposal development, pitch support, and solution design.
• Managing client communication through written reports, phone calls, and in-person meetings to ensure transparency, alignment, and satisfaction throughout the campaign lifecycle.
• Collaborating with creative, analytics, and media planning teams to build holistic advertiser solutions that integrate programmatic with other digital channels for cohesive brand storytelling.
• Interpreting attribution models and third-party analytics data to assess channel effectiveness, allocate budgets efficiently, and justify media investment decisions.
• Engaging in deal economics discussions, media allocation planning, and advising on advertiser investment levels based on performance forecasts and market trends.
• Mentoring and educating junior programmatic specialists as the team scales, sharing best practices in platform usage, data analysis, and campaign optimization techniques.
• Jellyfish is a global digital marketing agency that uniquely blends technology, creativity, and data expertise to empower clients through innovative media activation and storytelling, with a strong commitment to diversity, inclusion, and collaborative problem-solving.
• The company fosters an environment where diverse perspectives are valued as drivers of innovation, enabling teams to challenge industry norms and deliver cutting-edge solutions for global brands.
• In this role, you will deepen your expertise in advanced programmatic platforms like DV360, CM360, and Amazon DSP, while sharpening your strategic thinking, data storytelling, and client consulting abilities.
• You will have the opportunity to influence the direction of a high-growth business unit, develop leadership skills through mentoring, and build a reputation as a trusted advisor in programmatic advertising across APAC and global markets.

🎯 Requirements

• 4+ years of experience in display and programmatic advertising within an agency setting
• Expert proficiency in DV360, CM360, and Amazon DSP platforms
• Advanced Excel skills with experience in macros and SQL for data analysis and reporting

🏖️ Benefits

• Eligibility to participate in Jellyfish’s discretionary annual bonus scheme
• Flexible remote work options with adjustable hours, including evening and night shifts to align with US East Coast client needs
• One paid self-development day per month (equivalent to 2 hours per week) and access to Jellyfish Learn for continuous skill growth
• Company contributions to retirement benefits via Provident Fund (PF), along with best-in-class group medical and life insurance coverage

Skills & Technologies

Senior

Remote

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Jellyfish

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About Jellyfish

Jellyfish is a global digital marketing agency that provides paid media, creative, analytics, and training services for brands seeking measurable growth. Founded in 2005, the company operates from offices across North America, EMEA, and APAC, serving clients such as Google, Samsung, and Uber. It combines consultancy, technology partnerships, and in-house talent to manage campaigns across search, social, programmatic, and retail media. Jellyfish also offers certification programs and proprietary tools to upskill marketers and optimize performance across Google Marketing Platform, Amazon Ads, and other ecosystems.

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