VP, Events & Activation

📋 Description

• • As VP, Events & Activation at Bjak Sdn. Bhd., you will lead the strategic design and execution of high-impact events, sponsorships, and activations that directly drive policy quote requests and customer acquisition across Southeast Asia, playing a critical role in scaling the company’s market presence through experiential marketing.
• • You will define and manage a full calendar of events—including branded conferences, customer appreciation nights, community roadshows, and co-branded programs—overseeing end-to-end logistics from venue sourcing and vendor negotiation to on-site execution and post-event lead handoff, ensuring flawless delivery and regulatory compliance.
• • You will work within a fast-moving, flat-organization culture at Bjak, a leading insurtech platform serving over 8 million users, where innovation, ownership, and hands-on execution are valued, and where your contributions will directly influence brand perception and conversion performance.
• • You will develop advanced measurement frameworks linking event engagement to business outcomes such as Cost Per Quote and conversion rates, sharpening your analytical and reporting skills while presenting ROI-driven insights to executive leadership and shaping future marketing investment decisions.