VP Marketing, London

📋 Description

• • As VP Marketing at Bjak Sdn. Bhd., you will own and execute the full marketing strategy for London and regional markets in Southeast Asia, driving user acquisition, retention, and brand awareness for a leading insurance platform serving over 8 million users.
• • You will lead cross-channel campaigns across Meta, Google, TikTok, YouTube, and CRM, manage creative production with internal and external teams, analyze performance data to optimize CAC, ROAS, and conversions, and align marketing with product, sales, and data teams to support go-to-market initiatives.
• • Bjak builds superior application platforms globally with a mission to create efficient, socially positive businesses; the team operates in a flat, high-impact culture where ownership, speed, and results are valued over hierarchy, and everyone contributes directly to mission-driven goals.
• • In this role, you will develop strategic and leadership expertise in high-growth tech marketing, gain ownership of multi-market campaigns, refine data-driven decision-making, and shape the brand voice of a fast-scaling fintech innovator while working with cross-functional teams in a dynamic, autonomous environment.