Job Overview
Location
Home-Based - GBR
Job Type
Full-time
Category
Data Science
Date Posted
June 18, 2026
Full Job Description
đź“‹ Description
- • Support the tagging and measurement of digital journeys using GA4 and Power BI to understand member behavior on digital pension platforms, with training provided.
- • Gather, review, and analyze digital data to generate clear, actionable insights that inform business decisions and improve member experiences.
- • Create, maintain, and evolve dashboards and reports in Power BI to track key performance metrics and deliver updates to internal stakeholders.
- • Collaborate with digital design teams and product owners to align data collection with user journey goals and reporting requirements for the new pension platform.
- • Identify required data points to enable personalization of member experiences and ensure proper tagging of digital interactions to drive desired outcomes.
- • Participate in testing during development phases by reviewing early data trends and validating that implemented solutions meet expected performance benchmarks.
- • Monitor live performance of launched features, detect anomalies or drops in engagement, and support rapid improvements based on data findings.
- • Work with the data architecture team to ensure data integrity and consistency across digital platforms and reporting systems.
- • Evaluate website performance and analyze web analytics to uncover friction points in member journeys and recommend optimization solutions.
- • Develop and refine reporting structures for marketing channels, incorporating SEO insights and trends to enhance digital performance.
- • Partner with Product and UX teams to ensure accurate data tagging, identify gaps in tracking, and translate customer insights into compelling narratives for design improvements.
- • Contribute to the continuous improvement of digital analytics processes by proposing creative, data-driven solutions that enhance efficiency and insight quality.
- • Share knowledge and support colleagues across teams to foster a data-informed culture and improve overall analytical capability within the organization.
- • Analyze statistical data and apply A/B testing methodologies to test hypotheses and validate changes to digital experiences.
- • Maintain a strong analytical mindset to interpret complex datasets, identify challenges in user journeys, and clearly communicate findings to technical and non-technical stakeholders.
- • Understand performance marketing channels and their impact on member acquisition and retention within the digital pension ecosystem.
- • Apply knowledge of search engine optimization (SEO) to assess site performance, diagnose search-related issues, and recommend improvements to increase visibility and engagement.
🎯 Requirements
- • Experience in web analytics and familiarity with the digital ecosystem, particularly using Microsoft technologies or the ability to learn quickly
- • Understanding of using data to personalize customer journeys and ensuring correct data tagging to achieve agreed business outcomes
- • Knowledge of performance marketing channels and their metrics
- • Understanding of SEO principles, including site performance analysis and search criteria optimization
- • Strong knowledge of statistical concepts and experience with A/B testing and hypothesis validation
- • Strong analytical mindset with proven experience in digital data analysis and data visualization
🏖️ Benefits
- • 23 days’ holiday (rising to 27) with the option to buy additional leave
- • Company-matched pension, life assurance, and a cycle2work scheme
- • 15 weeks’ fully paid maternity, adoption, and shared parental leave, plus two weeks’ paternity pay
- • Voluntary benefits including discounts on retail, socializing, health & wellbeing, travel, and technology
- • Paid day off to volunteer for a charity or cause of your choice
- • Access to Employee Network Groups supporting diversity and inclusion
Skills & Technologies
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About Capita plc
Capita plc is a UK-based business process outsourcing and professional services company. It provides customer management, administration, and consulting services to central and local government, defence, education, transport, and private-sector clients. Capita operates in technology, people, and business process solutions, handling functions such as customer service, HR, finance, and digital transformation. The company manages large-scale contracts, including health assessments, learning services, and emergency response systems. Founded in 1984 and headquartered in London, Capita employs tens of thousands across the UK and internationally, delivering managed services and technology-enabled solutions to improve operational efficiency and public service outcomes.
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