E-commerce Growth Lead

Scale Army

Job Overview

Location

Egypt

Job Type

Contract

Full Job Description

📋 Description

• The E-commerce Growth Lead will own the company's ecommerce growth strategy by leading paid media optimization, conversion rate optimization (CRO), and performance reporting while collaborating with agencies and internal stakeholders.
• The role is ideal for someone who thrives in fast-paced startup environments, enjoys combining strategy with hands-on execution, and is passionate about driving measurable business growth.
• The E-commerce Growth Lead will initially focus on Meta advertising, Shopify optimization, and funnel improvements before expanding into broader ecommerce leadership, including agency management and team growth.
• The role requires strong analytical and reporting skills, ability to identify funnel leakage and optimize customer journeys, and excellent communication and stakeholder management skills.
• The E-commerce Growth Lead will be responsible for building and optimizing Shopify landing pages, conducting A/B testing across landing pages, messaging, and user experiences, and improving Average Order Value (AOV), Conversion Rate (CVR), and email capture performance.
• The role also involves evaluating current paid media agency performance, recommending improvements or replacement of agency partners when appropriate, and ensuring agencies remain aligned with campaign objectives and KPIs.
• The E-commerce Growth Lead will develop reporting dashboards that track key ecommerce metrics, monitor campaign performance, and identify optimization opportunities.
• The role also involves maintaining existing Klaviyo automation flows, performing quality assurance on welcome series, abandoned cart, and post-purchase flows, and updating audience segments when needed.

🎯 Requirements

• 3+ years of hands-on ecommerce experience.
• Experience directly managing paid media campaigns.
• Experience optimizing ecommerce conversion rates (CRO).
• Experience managing Meta advertising campaigns.
• Experience working with CPG brands.
• Experience optimizing Shopify storefronts and landing pages.
• Experience conducting A/B testing.
• Experience managing marketing agencies or external vendors.
• Experience building marketing dashboards and reporting systems.
• Experience working in startup or high-growth environments.
• Experience supporting beauty, skincare, wellness, or female-focused brands is preferred.

🏖️ Benefits

• Opportunity to join a rapidly growing skincare brand and play a critical role in scaling its ecommerce business.
• Direct ownership over paid media, CRO, reporting, and growth initiatives.
• Chance to build the foundation for the company's long-term ecommerce success.
• Opportunity to work with a highly engaged community of over 150,000 followers across multiple digital platforms.

Skills & Technologies

Senior

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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