Head of Events

Black & White Zebra Media Inc.

Job Overview

Location

Canada

Job Type

Full-time

Full Job Description

📋 Description

• Black White Zebra (BWZ) is a thriving digital media company, renowned for its 15 professional development publications that collectively attract over 500,000 unique monthly visitors. We have a proven and highly effective strategy for launching, scaling, and monetizing digital publications. Building upon this success, we are embarking on an ambitious venture to establish a world-class events business that will complement and amplify our existing media offerings.
• We are seeking a visionary and entrepreneurial founding Head of Events to spearhead this exciting new initiative. This pivotal role involves the complete creation, launch, and scaling of a brand-new events division from its inception. You will be instrumental in defining the strategic vision for the events business, meticulously designing a diverse and impactful event portfolio, executing our inaugural marquee events, and establishing the robust systems and talented team necessary for sustained growth and success.
• The scope of our events will encompass a variety of formats, including in-person, virtual, and hybrid experiences. Your expertise will be crucial in determining the optimal mix of these formats, strategically deploying them across different event types such as C-suite summits, intimate executive roundtables, engaging interviews, community-focused meetups, and compelling content-driven virtual experiences. Each event will be meticulously crafted with the overarching goals of driving audience growth, enriching our editorial output, and enhancing commercial performance.
• This is a unique opportunity to build a significant business line with substantial backing. Unlike a typical startup role, you will be provided with the necessary capital, resources, and comprehensive cross-functional support from our established and profitable media company. This includes seamless collaboration with our dedicated brand, editorial, marketing, sales, and production teams. While you will operate with considerable freedom and autonomy, you will also bear the full responsibility for building this new division from the ground up.
• A critical aspect of this role is the deep integration of events with BWZ's existing publications. The events division will not operate in isolation; instead, it will serve as a powerful engine that generates high-value content, expands our engaged audience base, strengthens our editorial authority within our respective industries, and unlocks significant new sponsorship opportunities. You will be tasked with building an events ecosystem that not only powers our media brands but is also intrinsically powered by them, creating a symbiotic relationship that drives mutual growth and success.
• Your responsibilities will encompass the entire event lifecycle, from initial concept development and strategic planning to meticulous execution, post-event analysis, and continuous improvement. This includes:
• Developing and articulating a clear, long-term vision and strategy for the BWZ events business, aligning it with the company's overall objectives and brand identity.
• Designing and curating a diverse portfolio of events that cater to our target audiences, address key industry trends, and align with the content pillars of our publications.
• Overseeing the end-to-end planning and execution of all events, ensuring seamless logistics, high-quality attendee experiences, and successful achievement of event objectives.
• Collaborating closely with editorial teams to ensure event content is relevant, insightful, and contributes to the broader editorial strategy.
• Partnering with marketing and sales teams to drive event promotion, attendee acquisition, and sponsorship sales.
• Managing event budgets, financial performance, and profitability targets.
• Building and leading a high-performing events team, fostering a culture of innovation, collaboration, and excellence.
• Establishing key performance indicators (KPIs) and reporting mechanisms to track event success and identify areas for optimization.
• Staying abreast of industry best practices, emerging trends, and innovative technologies in event management.
• If you possess a proven track record of building successful events from scratch, a passion for creating impactful experiences, and a desire to contribute to the growth of a dynamic media company with significant resources and a clear vision for the future, this is the ideal opportunity for you.

🎯 Requirements

• Proven experience in conceptualizing, launching, and scaling event portfolios, ideally within a media, publishing, or related industry.
• Demonstrated ability to manage multiple event formats (in-person, virtual, hybrid) and a strong understanding of the unique requirements and opportunities of each.
• Experience in developing and managing event budgets, with a focus on driving profitability and achieving commercial objectives.
• Strong leadership and team-building capabilities, with the ability to inspire and guide a team towards shared goals.
• Excellent strategic thinking, project management, and organizational skills, with meticulous attention to detail.

🏖️ Benefits

• Competitive salary and performance-based bonus structure.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holiday schedule.
• Opportunities for professional development and continuous learning.
• A dynamic and collaborative work environment with a passionate and driven team.

Skills & Technologies

Hybrid

Remote

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Black & White Zebra Media Inc.

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About Black & White Zebra Media Inc.

Black & White Zebra Media Inc. operates a portfolio of online brands and communities, like The Digital Project Manager and The CPO Club, that provide professionals with the knowledge, tools, and networks to advance their careers. They also offer Revleads, a B2B SaaS sales and marketing platform. The company aims to simplify the complex world of work by enabling experienced individuals to showcase their knowledge and helping others gain skills and connections. Recognized as the 467th fastest-growing company in North America in 2025 by Deloitte, Black & White Zebra combines the agility of a startup with the creativity of an agency and the diversity of a global company.

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