Industry Events Lead

📋 Description

• • As the Industry Events Lead at Lovable Labs Inc., you will own the company's global B2B event strategy from end to end, determining where and how the company shows up at key industry gatherings to drive meaningful pipeline and brand impact. This role is pivotal in shaping how the world's most important B2B audiences experience Lovable, directly influencing market perception and growth.
• • Day to day, you will evaluate and prioritize conferences, summits, and industry events for attendance, sponsorship, or activation; own the full lifecycle of event sponsorships including negotiation, contracting, and execution; determine the appropriate level of presence (booth, speaking slot, co-branded activation, or strategic dinner); manage executive meeting programs by securing space and coordinating calendars with EAs and Chiefs of Staff; serve as the central orchestrator across Product Marketing, Creative & Brand, Sales, Customer Success, and Partnerships; own the B2B event budget, tracking, and ROI measurement framework including lead and pipeline influence tracking; partner with Creative & Brand to develop event assets such as booth design, signage, swag, and digital materials; and drive pre-event awareness and attendance in collaboration with Growth and Demand Gen teams.
• • Lovable Labs Inc. is a small, talent-dense, AI-native company headquartered in Stockholm with a presence in Boston and San Francisco, building a generation-defining platform that lets anyone build software with any language. Over 2 million users in 200+ countries use Lovable to transform ideas into real products fast, and the company values extreme ownership, high velocity, low-ego collaboration, and a deep commitment to shipping impactful work.
• • In this role, you will have the opportunity to shape a critical growth lever for a fast-scaling tech company, develop expertise in AI-integrated event marketing at the forefront of the software creation movement, build cross-functional leadership skills by aligning senior stakeholders across global teams, and leave a measurable mark on brand perception and pipeline generation through innovative, data-driven event strategies.