Marketing Unity Developer - Eastern Europe - Growth

📋 Description

• • Voodoo, a leading global mobile game publisher with over 800 employees and a staggering 7 billion downloads, is seeking a talented Marketing Unity Developer to join its dynamic Growth team. This role is instrumental in driving user acquisition by creating high-performing video advertisements that capture the attention of millions worldwide.
• • As a key member of the Creative squad, you will be at the forefront of transforming our diverse portfolio of games – spanning hypercasual, hybrid, and casual genres including puzzle, match-3, runner, and war games – into compelling visual narratives for global advertising campaigns.
• • Your primary responsibility will involve leveraging your Unity expertise to modify and iterate on over 20 game projects. This includes adapting gameplay mechanics, designing custom setups with animations, scenes, and environments, and implementing rebranding or code changes to optimize games for advertising appeal.
• • You will be tasked with creating engaging video ad content by recording gameplay, editing footage, and uploading these assets for testing across global ad campaigns. This hands-on approach ensures that our marketing efforts are visually captivating and effectively communicate the essence of our games.
• • A crucial aspect of this role is the ability to share modified game builds with the marketing team, facilitating rapid testing and iteration cycles. Your technical contributions will directly impact the performance of our user acquisition strategies.
• • Beyond development, you will play a vital role in analyzing ad performance data and benchmarking competitor creative strategies. This analytical component is essential for continuously improving our creative output and staying ahead in the competitive mobile gaming market.
• • This position offers a unique opportunity to significantly enhance your technical proficiencies through prototyping and complex problem-solving across a wide array of projects. Simultaneously, you will cultivate a sharp marketing acumen, gaining deep insights into the factors that contribute to a game's success in the market.
• • You will collaborate closely with a team of over 150 experts within the Growth team, an entity dedicated to maximizing the potential of mobile products through a synergistic blend of user acquisition, creative content production, monetization, and cutting-edge ad tech capabilities.
• • The Creative squad, in particular, is a hub of innovation, constantly pushing the boundaries of what's possible in mobile ad creative production. Your work will directly contribute to Voodoo's mission of entertaining the world and maintaining its position as a top-tier global mobile publisher.
• • This role demands a proactive approach, a strong sense of ownership, and the adaptability to thrive in a fast-paced, ever-evolving industry. You will be working with a variety of game genres, requiring you to quickly understand and adapt to different gameplay loops and target audiences.
• • The ideal candidate will possess a creative and hacker mindset, enabling them to find innovative solutions and push creative boundaries. Basic proficiency in 2D/3D graphics design and modeling tools like Photoshop and Blender is expected, with deeper expertise being a significant advantage.
• • You will be an integral part of a company that is at the forefront of mobile entertainment, with a portfolio that includes globally recognized titles. Your contributions will be visible to millions of users, making a tangible impact on Voodoo's continued growth and success.
• • This role is perfect for someone looking to bridge the gap between game development and marketing, offering a unique blend of technical challenge and creative expression. You will be empowered to experiment, learn, and grow within a supportive and innovative environment.
• • The opportunity to work on 20+ game projects means constant learning and exposure to diverse game mechanics and design principles, ensuring a dynamic and engaging work experience. Your ability to quickly grasp new concepts and apply them to game modifications will be key to your success.
• • By analyzing performance data, you will gain valuable insights into what resonates with players, directly influencing the creative direction of our advertising campaigns and contributing to data-driven decision-making within the marketing funnel.
• • This role is not just about coding; it's about understanding player psychology, market trends, and the art of persuasive communication through interactive media. You will be a vital link in the chain that brings Voodoo's games to a massive global audience.