Job Overview
Location
LATAM (remote)
Job Type
Full-time
Category
Marketing
Date Posted
May 6, 2026
Full Job Description
đź“‹ Description
- • As a Paid Media Specialist at Launch Potato, you will play a key role in executing and optimizing paid media campaigns that drive measurable results for high-impact brands like FinanceBuzz, All About Cookies, and OnlyInYourState. This role matters because you’ll directly contribute to the company’s mission of connecting consumers with leading brands through data-driven content and technology, supporting scalable growth in the competitive finance and money management vertical.
- • Day to day, you will execute and manage social and native ad campaigns across platforms such as Meta, TikTok, Pinterest, Taboola, and Outbrain; monitor daily performance metrics; implement optimizations to creative, bids, and placements; assist in launching new campaigns; conduct competitor research and performance audits; collaborate with content and paid media teams for seamless asset delivery; and maintain campaign documentation and performance trackers to ensure team efficiency.
- • Launch Potato is a profitable, remote-first digital media company headquartered in South Florida with a global team spanning over 15 countries. Known for its high-growth, high-performance culture, the company values speed, ownership, and measurable impact, offering employees the opportunity to accelerate their careers by owning outcomes and driving real results.
- • In this role, you will gain hands-on experience managing large-scale budgets, deepen your expertise in performance marketing within the Make Money/Manage Money vertical, receive mentorship and training from senior media buyers, and develop strategic skills in campaign optimization, data analysis, and cross-functional collaboration—positioning you to grow into a media buying expert.
🎯 Requirements
- • Hands-on experience running social or native ad campaigns across platforms like Meta, TikTok, Pinterest, Taboola, Outbrain
- • Proven ability to monitor and optimize campaign performance using data
- • Strong attention to detail with a focus on executional excellence and task management
- • Ability to collaborate across functions and communicate clearly in a remote work environment
- • Passion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of FinanceBuzz
- • 3+ years of media buying experience, with a focus on performance-driven results across social and native ad campaigns
🏖️ Benefits
- • Opportunity to work remotely from anywhere in LATAM with a global team spanning over 15 countries
- • Mentorship, data-driven strategies, and hands-on training across platforms like Taboola and Outbrain to grow into a media buying expert
- • High-growth, high-performance culture that values speed, ownership, and measurable impact
- • Commitment to diversity, equity, and inclusion as an Equal Employment Opportunity company
- • Career acceleration by owning outcomes and driving real results with a profitable digital media company reaching 30M+ monthly visitors
Skills & Technologies
About Launch Potato, LLC
Launch Potato is a digital media and technology company that builds and operates consumer-focused web properties and performance marketing platforms. Founded in 2014 and headquartered in Delray Beach, Florida, the company uses data science and proprietary technology to acquire and monetize online audiences across verticals such as finance, health, and lifestyle. Its portfolio includes brands like FinanceBuzz, Dime Will Tell, and others, generating revenue through lead generation, affiliate marketing, and advertising. The company leverages machine learning and automated media buying to optimize user acquisition and engagement at scale.
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