Job Overview
Location
Latin America | Remote
Job Type
Full-time
Category
Data Science
Date Posted
July 4, 2026
Full Job Description
đź“‹ Description
- • Plan, manage, and optimize Google Ads (Paid Search) campaigns to generate high-quality B2B leads across international markets.
- • Own end-to-end campaign lifecycle including keyword strategy, bidding strategies, match types, targeting, creative briefing, testing, optimization, reporting, and continuous improvement.
- • Drive candidate acquisition by optimizing search intent, ad copy, landing pages, and audience segmentation to maximize conversion rates and reduce CPL and CPA.
- • Test and experiment with emerging advertising platforms such as Reddit, X (Twitter), and TikTok to expand acquisition channels beyond Google Ads.
- • Collaborate closely with Creative and Content teams to develop, refine, and scale high-performing ad creatives and messaging tailored to global B2B audiences.
- • Monitor and analyze campaign performance using KPIs including ROAS, conversion rates, CPL, CPA, and attribution metrics to inform data-driven decisions.
- • Build and maintain performance dashboards using tools like Google Analytics, Looker Studio, or Mixpanel to communicate insights and recommendations to leadership.
- • Stay current with platform updates, algorithm changes, advertising trends, and industry best practices in paid search and performance marketing.
- • Conduct continuous A/B testing on headlines, creatives, landing pages, audiences, and calls-to-action to improve campaign efficiency and conversion outcomes.
- • Manage and scale paid advertising budgets across multiple channels including Google Ads, Meta Ads, and LinkedIn Ads.
- • Apply advanced keyword research and search intent analysis to target high-intent professional audiences in North America, Europe, APAC, and LATAM.
- • Translate campaign data into actionable strategies that improve acquisition efficiency and reduce overall cost per acquisition.
- • Work autonomously in a remote-first environment with minimal supervision while maintaining high standards of organization and accountability.
- • Support paid media initiatives beyond Google Ads by integrating Meta and LinkedIn campaigns into the broader acquisition strategy.
- • Leverage first-party data and audience segmentation to refine targeting and improve campaign relevance across global markets.
- • Ensure alignment between paid search campaigns and employer branding goals to attract top marketing talent to The Global Talent Co.'s network.
🎯 Requirements
- • 3–6 years of hands-on experience managing Google Ads (Paid Search) campaigns
- • Proven experience running B2B paid media campaigns with a strong focus on lead generation and performance marketing
- • Experience managing and optimizing campaigns across multiple international markets, regions, or global audiences
- • Strong understanding of keyword research, search intent, match types, bidding strategies, and conversion optimization
- • Proven success improving campaign performance while reducing CPL, CPA, and acquisition costs
- • Experience managing Google Ads campaigns end-to-end, from campaign setup through optimization and reporting
🏖️ Benefits
- • Competitive salaries
- • Long-term career opportunities
- • Access to work with innovative companies across Europe and the United States
- • Remote-first work environment
- • Opportunity to connect with top 5% of global marketers
- • Exposure to high-growth businesses and global talent acquisition challenges
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Global Talent Co.
Global Talent Co. is a Singapore-based recruitment and talent acquisition company that connects employers across Asia-Pacific with mid- to senior-level professionals. Founded in 2020, it operates a distributed model combining local market knowledge with technology-driven sourcing, screening and matching. Services include retained and contingency search, interim management, and talent advisory across finance, technology, consumer, healthcare and industrial sectors. The firm serves multinational corporations, growth-stage companies and private equity portfolio businesses, emphasizing speed, cultural fit and long-term performance outcomes.
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