Job Overview
Location
London, UK
Job Type
Full-time
Category
Software Engineering
Date Posted
February 26, 2026
Full Job Description
đź“‹ Description
- • Pebl Technologies Inc. is seeking a highly strategic and execution-focused Principal Marketing Manager, EMEA, to spearhead the company's regional marketing initiatives. This pivotal role is designed to amplify Pebl's presence and accelerate pipeline growth across the diverse and dynamic EMEA markets. You will be instrumental in translating global growth objectives into tangible regional pipeline and revenue achievements, serving as the primary marketing leader for the EMEA region.
- • As the Principal Marketing Manager, EMEA, you will be responsible for the end-to-end strategy and execution of regional marketing programs. This includes a strong emphasis on both digital demand generation and impactful field marketing activities. You will work collaboratively with US-based growth and demand generation teams, ensuring seamless integration of global strategies while championing local execution, gathering crucial regional insights, and optimizing performance based on market-specific nuances.
- • A key aspect of this role involves owning the strategy and execution of regional field marketing programs. This encompasses a wide array of activities, including planning and managing participation in major trade shows and industry conferences, orchestrating executive roundtables and exclusive private engagements, coordinating partner events, and developing and promoting engaging webinars. Your expertise will be crucial in managing these events from conception to completion, including meticulous planning, budget management, vendor coordination, promotional campaigns, seamless on-site execution, and diligent post-event pipeline follow-up to ensure maximum conversion.
- • You will partner closely with the EMEA Sales teams to identify and prioritize the most impactful opportunities that directly contribute to pipeline creation, acceleration, and expansion. A critical deliverable will be the measurement and reporting of event ROI, with a clear focus on sourced and influenced pipeline. This requires a data-driven approach to demonstrate the tangible business impact of all field marketing initiatives. Furthermore, you will be responsible for managing key relationships with agencies, sponsorship partners, and various vendors, ensuring optimal collaboration and value realization.
- • In parallel, you will drive regional digital and demand activation efforts. This involves partnering with the centralized US-based growth teams to effectively execute paid search, display, referral, and broader digital campaigns tailored for the EMEA audience. A significant part of your responsibility will be to localize messaging, offers, landing pages, and targeting strategies to ensure maximum relevance and performance within each specific EMEA market. You will provide crucial performance insights and actionable testing recommendations to continuously improve campaign effectiveness and optimize conversion rates.
- • Close alignment with the global lifecycle marketing, content marketing, and Sales Development Representative (SDR) teams is essential to ensure coordinated follow-up processes and a unified approach to conversion optimization. You will also play a vital role in supporting campaign planning and defining regional priorities that are directly aligned with overarching pipeline goals, ensuring that all marketing efforts are strategically focused on achieving business objectives.
- • Beyond execution, you will provide strategic and cross-functional leadership. You will serve as the primary marketing partner to EMEA Sales leadership, acting as a trusted advisor and collaborator. Internally, you will be the voice of the EMEA region within global marketing planning discussions, ensuring that regional needs and opportunities are well-represented and integrated into the broader marketing strategy. Your contributions will extend to regional budget planning and forecasting, ensuring financial resources are allocated effectively to drive maximum impact.
- • Delivering clear, data-driven reporting on pipeline and revenue impact is a core responsibility, enabling stakeholders to understand the direct contribution of marketing efforts to the company's financial success. You will also actively support quarterly and annual Go-To-Market (GTM) planning, bringing a strong and informed EMEA perspective to shape the strategic direction and execution of sales and marketing initiatives across the region.
- • This role demands a blend of strategic vision and hands-on execution. You must be adept at navigating the complexities of diverse EMEA markets, understanding the unique cultural, economic, and regulatory landscapes. The ability to balance global alignment with regional specificity is paramount. Ultimately, you will be a key driver in expanding Pebl's brand awareness, building a robust sales pipeline, and contributing significantly to the company's rapid growth and success in the EMEA region.
🎯 Requirements
- • 6–10 years of B2B marketing experience, ideally within SaaS, HR tech, fintech, or enterprise software.
- • Proven experience owning and executing both digital demand generation programs and field/event marketing initiatives.
- • Strong understanding of the diversity and complexity of EMEA markets, including cultural nuances and business practices.
- • Experience working within centralized global marketing structures while successfully driving local accountability and execution.
- • Data-driven mindset with a demonstrated ability to connect marketing activities directly to pipeline and revenue outcomes.
- • Highly organized, proactive, and comfortable managing multiple complex initiatives simultaneously.
- • Strong communicator with a proven ability to build trusted partnerships with Sales and cross-functional stakeholders.
🏖️ Benefits
- • Flexible Time Off – Take the time you need to recharge and maintain work-life balance.
- • Parental Leave – Comprehensive support for growing families.
- • Health and Dental Insurance – Coverage for you and your loved ones, where applicable.
- • Retirement Savings + Employee Incentive Plan – Plan for your future and share in Pebl's success.
Skills & Technologies
Senior
Hybrid
About Pebl Technologies Inc.
Pebl Technologies offers a point-of-sale platform that enables merchants to accept card and contactless payments through a smartphone, without extra hardware. The system uses NFC and secure software to turn Android devices into certified terminals, supporting Visa, Mastercard, American Express, and mobile wallets. It targets small businesses, pop-ups, and on-the-go sellers with flat-rate pricing, instant settlement, and integration with accounting tools. PCI-validated and EMV-compliant, the company emphasizes simplicity, security, and portability for modern commerce.
