BetterUp, Inc. logo

Principal UX Researcher

Job Overview

Location

Arlington, VA

Job Type

Full-time

Category

Product Management

Date Posted

July 10, 2026

Full Job Description

đź“‹ Description

  • • We are looking for a Principal UX Researcher to serve as the most senior researcher on the Product Design team, reporting directly to the VP of Design.
  • • This role will define BetterUp’s research vision and practice—establishing the methodologies, governance, and strategic frameworks that ensure user insights shape product decisions at every level.
  • • You’ll partner across Product, PMM, and the Labs behavioral insights team to connect foundational research to business outcomes, while mentoring researchers and design partners across the organization.
  • • Define and evolve BetterUp’s UX research practice: establish research methodologies, quality standards, tooling, and governance frameworks that scale across the product organization.
  • • Drive strategic research that informs company-level product strategy, partnering directly with the VP of Design, Product leadership, and the executive team to identify high-leverage opportunities.
  • • Lead foundational and generative research programs that uncover unmet user needs, validate market opportunities, and shape multi-quarter product roadmaps.
  • • Partner cross-functionally with PMM, the Labs behavioral insights team, and Product to synthesize quantitative and qualitative data into actionable insights that influence go-to-market strategy and product direction.
  • • Represent UX Research as the discipline’s voice in executive forums, design reviews, and strategic planning sessions—ensuring research has a seat at the table for critical decisions.
  • • Build and scale research operations: evaluate and select research tools and vendors, define participant recruitment strategies, establish research repositories, and create self-serve research capabilities for the broader organization.
  • • Mentor and coach researchers and design partners across the team, raising the bar on research craft and building organizational research fluency.
  • • Establish governance frameworks and best practices for responsible AI usage in research processes, including AI-augmented analysis, synthesis, and participant experience.
  • • Key partners: Product Management, Product Marketing (PMM), Labs (Behavioral Insights), Engineering, Data Science.
  • • 12+ years of experience in UX research, design research, or a closely related field, with 6+ years operating at a senior or staff level of scope and impact.
  • • Deep expertise across the full spectrum of research methodologies—qualitative and quantitative, generative and evaluative, behavioral and attitudinal.
  • • Demonstrated track record of leading research that directly shaped product strategy and business outcomes at an organizational level.
  • • Experience defining and scaling a research practice, including establishing processes, tooling, governance, and research operations.
  • • Exceptional ability to synthesize complex data from multiple sources into clear, compelling narratives that drive executive-level decision-making.
  • • Strong cross-functional partnership skills, with experience influencing Product, Engineering, Marketing, and Data Science stakeholders.
  • • Experience mentoring and developing researchers at various career stages.
  • • Excellent communication and storytelling skills—you make research accessible, memorable, and actionable for any audience.

🎯 Requirements

  • • 12+ years of experience in UX research, design research, or a closely related field, with 6+ years operating at a senior or staff level of scope and impact.
  • • Deep expertise across the full spectrum of research methodologies—qualitative and quantitative, generative and evaluative, behavioral and attitudinal.
  • • Demonstrated track record of leading research that directly shaped product strategy and business outcomes at an organizational level.

🏖️ Benefits

  • • Access to BetterUp coaching; one for you and one for a friend or family member.
  • • A competitive compensation plan with opportunity for advancement.
  • • Medical, dental and vision insurance.
  • • Flexible paid time off.
  • • Per year: All federal/statutory holidays observed, 4 BetterUp Inner Work days, 5 Volunteer Days to give back, Learning and Development stipend, Company wide Summer & Winter breaks, Year-round charitable contribution of your choice on behalf of BetterUp, 401(k) self contribution.

Skills & Technologies

Design
Senior
Remote
$136k-231k

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About BetterUp, Inc.

BetterUp is a San Francisco-based human transformation company that provides a mobile coaching and development platform combining behavioral science, AI, and certified coaches. Its offerings include one-to-one coaching, group sessions, and digital content focused on leadership development, well-being, diversity, and performance for individuals, teams, and large enterprises. The company serves Fortune 1000 clients and government agencies, measuring behavioral change through analytics and longitudinal research. Founded in 2013, BetterUp operates globally with offices across North America and Europe, delivering scalable coaching programs designed to improve engagement, resilience, and organizational culture.

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