Job Overview
Location
New York, New York, USA
Job Type
Full-time
Category
Customer Success Manager
Date Posted
February 26, 2026
Full Job Description
đź“‹ Description
- • Are you a seasoned customer marketing professional with a passion for driving user engagement and fostering long-term loyalty within the SaaS sector? Do you thrive on dissecting the customer journey, identifying pivotal moments, and implementing data-driven strategies to enhance adoption, retention, and overall customer success? If so, Givebutter, the most-loved nonprofit fundraising and CRM platform, is seeking a Senior Customer Lifecycle Manager to join our dynamic, mission-driven team.
- • At Givebutter, we empower millions of changemakers by providing a comprehensive, free platform that simplifies fundraising, event management, donor relations, and communication. Our commitment to innovation and user experience has earned us a Certified Great Place to Work® designation and recognition as the #1 rated nonprofit software company on G2. We believe in making giving fun and work impactful, fostering a collaborative and enjoyable environment where talented individuals can make a real difference.
- • As a Senior Customer Lifecycle Manager, you will play a pivotal role in shaping and executing strategies that maximize customer value and drive sustainable growth. Reporting to the Customer Marketing Manager, you will collaborate closely with cross-functional teams, including Marketing, Product, Finance, Sales, and Customer Success, to co-create and implement programs that boost Givebutter adoption, feature utilization, and customer retention. Your expertise will be instrumental in identifying opportunities to refine the customer journey, ensuring our users are fully leveraging the power of our platform.
- • This role offers a unique opportunity to influence the company's growth trajectory by meticulously testing and optimizing key touchpoints within the customer lifecycle. You'll be empowered to "fail fast and learn faster," embracing a culture where experimentation is encouraged, and insights from each test are rapidly integrated to improve user experiences. We value individuals who can "zoom in" to understand granular details of the customer journey while also maintaining a "zoom out" perspective to see the holistic impact of their initiatives.
- • Key Responsibilities:
- • Strategize, develop, and execute comprehensive customer lifecycle marketing programs across multiple channels, including email, in-app notifications, and SMS, with the primary goal of increasing platform adoption, deepening usage, and enhancing customer retention.
- • Partner closely with Product Marketing to orchestrate successful new feature launch campaigns, ensuring customers are aware of, understand, and adopt new functionalities, thereby maximizing the value they derive from Givebutter.
- • Proactively manage and optimize Givebutter's presence on key review platforms such as G2, Capterra, and TrustPilot, driving positive review generation to enhance brand sentiment, build social proof, and improve our online reputation.
- • Identify and cultivate relationships with successful Givebutter users to generate compelling success stories and testimonials, collaborating with the Content Marketing team to develop and disseminate these narratives across various channels.
- • Take ownership of reporting and analytics for your designated areas of the customer journey, designing and building insightful dashboards and reports that clearly articulate performance, identify trends, and highlight opportunities for continuous improvement.
- • Monitor and analyze key performance indicators (KPIs) related to customer conversion, adoption, and retention, providing timely updates and actionable insights to inform business strategy and decision-making.
- • Leverage an empathy-first approach to understand user needs and pain points, validating hypotheses with data and employing A/B testing methodologies to continuously refine and optimize customer touchpoints.
- • Contribute to the strategic vision for customer marketing and lifecycle management, bringing innovative ideas and best practices to the team.
- • Collaborate effectively with Sales, Customer Success, Product, and other departments to ensure a seamless and integrated customer experience from onboarding through advocacy.
- • Stay abreast of industry trends and emerging technologies, particularly in AI-driven personalization, to identify opportunities for enhancing the customer journey and driving greater engagement.
- • This is more than just a job; it's an opportunity to be part of a mission-driven company that is making a tangible difference in the nonprofit sector. If you are a strategic thinker, a data-driven marketer, and a collaborative team player eager to contribute to a growing, beloved platform, we encourage you to apply and help us empower more changemakers around the world.
🎯 Requirements
- • 5+ years of hands-on experience with customer lifecycle motions in the SaaS space.
- • Strong understanding of customer marketing and experience strategy, including the ability to create, test, report, and iterate on campaigns.
- • Proven experience with marketing automation and CRM platforms, specifically HubSpot Marketing Hub and Intercom.
- • Familiarity with leveraging AI tools to personalize customer journeys and enhance engagement.
- • Experience managing online review sites (e.g., G2, Capterra, TrustPilot) and driving review generation.
🏖️ Benefits
- • Remote Work: Work remotely from one of our 10 hubs (Austin, Denver, Indianapolis, Los Angeles, San Francisco, New York, Salt Lake City, Minneapolis, Seattle, and Nashville).
- • Health Insurance: Comprehensive Medical, Dental, and Vision insurance covered 100% for employees, with HSA and FSA options.
- • Dependent Care Coverage: 50% of Medical, Dental, and Vision premiums covered for eligible dependents.
- • Mental Health Support: Access to a TalkSpace membership through health insurance plans.
- • 401k: 3% 401k match for eligible employees.
- • Flexible PTO: Uncapped vacation days and company-recognized holidays.
- • Wellness Week: Annual company-wide closure for rest and recharge.
- • Paid Parental Leave: 12 weeks of paid leave for all parents, with comprehensive leave planning management.
- • Family Care Support: Company-paid UrbanSitter membership plus care credits for various caregiving needs.
- • Home Office Stipend: Company-sponsored expenses for high-quality laptops, monitors, and technology.
- • Coworking Stipend: Monthly stipend for working from coworking spaces or cafes.
- • Charitable Giving: Up to $50/month donation to a verified nonprofit on Givebutter.
- • Professional Development: Learning and development reimbursement opportunities.
Skills & Technologies
REST
Senior
Remote
About Givebutter Inc.
Givebutter Inc. operates a cloud fundraising platform for nonprofits, schools, and community groups, combining online donation forms, peer-to-peer campaigns, ticketing, and CRM tools. It offers transparent pricing through optional donor tips, native livestreaming, text-to-give, and integrations with Stripe and QuickBooks. Organizations use it to collect recurring gifts, sell event tickets, and manage donor data from one dashboard, while donors can track impact via social feeds and real-time progress bars. Founded in 2016 and headquartered in Washington, D.C., the venture-backed company serves thousands of U.S. charities and has processed over $1 billion in donations.
