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Senior Manager, Demand Generation

Maze Technologies Inc.

Job Overview

Location

Remote (US)

Job Type

Full-time

Full Job Description

📋 Description

• Maze Technologies Inc. is seeking a highly motivated and experienced Senior Manager or Director of Growth Marketing to spearhead our demand generation efforts. As an AI-native company at the forefront of vulnerability management, we are revolutionizing how security teams identify and resolve critical issues with unprecedented speed and efficiency. This pivotal role is designed for a strategic thinker and hands-on executor who thrives in a dynamic, growth-stage environment. You will be the architect and engine of our demand generation strategy, responsible for building and running the campaigns that fuel our company's expansion.
• This is not a role for someone who views demand generation as merely launching digital advertisements. We are looking for a visionary who understands the entire buyer journey, from the initial point of awareness to the creation of qualified sales pipeline. Your success will hinge on your ability to craft compelling content, develop resonant messaging, and establish effective positioning that captures the attention of our target audience. You will be accountable for the ultimate impact of your campaigns on revenue, not just the volume of activity generated.
• You will own demand generation end-to-end, encompassing the entire lifecycle from conceptualization and messaging development through to meticulous execution, conversion optimization, and ultimately, pipeline impact. Your primary objective will be to drive measurable results and achieve ambitious growth targets.
• A key responsibility will be to design and implement integrated marketing campaigns that strategically leverage a diverse mix of channels, including email marketing, content marketing, paid advertising, website optimization, industry events, and emerging platforms. You will ensure intelligent sequencing of these efforts and maintain a consistent, coherent narrative across the entire buyer's journey.
• You will play a crucial role in building and refining the positioning and messaging tailored for our key Ideal Customer Profile (ICP) segments, including those in AppSec, DevOps, and cloud security. This will involve close collaboration with our Product Marketing and Sales teams to ensure our value proposition is precisely articulated and resonates deeply before any campaign is launched.
• A high creative bar is non-negotiable. You will be responsible for writing sharp, impactful copy, directing design to achieve a premium aesthetic, and ensuring that all marketing output is polished and professional. You understand that a compelling hook is paramount to capturing attention in a crowded market.
• We foster a culture of relentless experimentation and rapid learning. You will be empowered to invent new channels and tactics, rigorously test hypotheses, and make data-driven decisions to discontinue underperforming initiatives without hesitation.
• You will manage and optimize our marketing technology stack, with a strong emphasis on HubSpot for campaign management, tracking, and attribution. Leveraging cutting-edge LLMs and AI tooling will be essential to enhance efficiency, improve output quality, and scale your capacity.
• Close partnership with the Sales and Sales Development Representative (SDR) teams is vital. You will ensure that campaign-sourced pipeline is not only generated but also well-qualified, meticulously followed up, and accurately tracked through to closed-won revenue.
• This role offers a unique opportunity to build the go-to-market motion from the ground up in a fast-paced, early-stage startup environment. You will operate with a high degree of autonomy, demonstrating an owner's mentality and a proactive approach to identifying and solving challenges. If you are driven by the prospect of creating and executing innovative marketing strategies that deliver tangible business outcomes, this is the ideal opportunity for you.
• You will be instrumental in shaping Maze's brand narrative and market perception, ensuring that our innovative AI-native platform for vulnerability management is recognized as the leading solution for modern security challenges. Your work will directly contribute to our mission of making cybersecurity more intelligent, efficient, and effective for our customers.

🎯 Requirements

• 5–10 years of B2B growth marketing or demand generation experience, with at least 2 years in a Series A or B environment where you were building, not inheriting, the function.
• Proven pipeline impact — you can point to specific campaigns you ran, the pipeline they generated, and what you learned from them. Activity metrics don't impress you; revenue does.
• Deep experience in technical B2B markets — ideally cybersecurity, DevOps, cloud, AppSec, or adjacent developer/infrastructure tools. You understand the buyer, the buying committee, and how deals get done.
• Strong copywriting and messaging instincts — you know what a good hook looks like, you can write one yourself, and you have a library of examples you're proud of.
• Owner mentality and operating discipline — you manage multiple workstreams without dropping details, close loops without being chased, and don't wait for direction to get started.
• Fluency with AI tools — you actively use LLMs (Claude, Cursor, or similar) to iterate faster, improve output quality, and scale your own capacity.

🏖️ Benefits

• Ambitious problem space: Vulnerability management is broken. We're fixing it with AI — and the market is ready. You'll be marketing something that practitioners genuinely want to exist.
• AI-native from day one: We're building at the intersection of generative AI (LLMs and agents) and cybersecurity, which means the product story is genuinely exciting and the category is moving fast.
• Real ownership: This is not a role inside a large marketing org. You'll have real influence over how Maze goes to market — the messaging, the channels, the creative bar, and the results.
• Strong foundation to build on: Well-funded Series A startup with a team of experienced security practitioners and engineers, a growing customer base, and a product that works.
• A team worth working with: We're collaborative, direct, and genuinely good at what we do. We'll challenge you and back you.

Skills & Technologies

Senior

Remote

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Maze Technologies Inc.

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About Maze Technologies Inc.

Maze is a remote user-testing platform that lets product teams run unmoderated tests on prototypes, live sites and copy, collecting usability metrics and video feedback at scale. It integrates with Figma, Adobe XD, Sketch, InVision and major analytics tools to turn design files into interactive tests, enabling rapid iteration based on quantitative data like task success, mis-click rates and time-on-task. Automated participant recruiting, screen recordings and sentiment analytics accelerate discovery for UX researchers, designers and product managers while maintaining GDPR and SOC-2 security standards.

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