
Job Overview
Location
Indiana, USA
Job Type
Full-time
Category
Product Designer
Date Posted
March 4, 2026
Full Job Description
📋 Description
- • As a Staff Product Designer at Twelve Labs Inc., you will be at the forefront of defining the user experience for a revolutionary multimodal foundation model platform that comprehends video content akin to human understanding. This pivotal role involves shaping the design language and interaction models across the entirety of the Twelve Labs product surface, encompassing user-facing applications, the developer platform, APIs, and nascent products that bridge these areas.
- • You will tackle genuinely unsolved design challenges, exploring how users interact with AI that processes vast video corpuses, conceptualizing creative tools where AI identifies narrative beats, and ensuring probabilistic AI outputs are perceived as trustworthy and reliable. The design patterns and conventions you establish will not only define the Twelve Labs ecosystem but will also set industry standards for human-video intelligence interaction, aiming to fundamentally change how the world engages with and leverages video data.
- • A core responsibility will be to invent novel interaction and design patterns that cater to new paradigms, scaling from the granularity of single frames to the complexity of entire video corpuses. This requires a deep understanding of multimodal content and the ability to translate complex AI capabilities into intuitive user interfaces.
- • You will be expected to prototype relentlessly, iterating based on feedback from developers working with the live production environment and enterprise teams managing millions of hours of footage. This hands-on approach ensures that designs are not only innovative but also practical and effective in real-world scenarios.
- • Furthermore, you will actively contribute to building the design system by shipping production-ready components and patterns. This iterative process of design and implementation is crucial for establishing a cohesive and scalable design foundation for all Twelve Labs products.
- • The ideal candidate will have a proven track record of shipping products that resonate with users, demonstrating a passion for creating delightful and impactful experiences rather than merely functional ones. You should be adept at leveraging generative AI to enhance your design process, viewing it as a tool for augmentation rather than a replacement for human creativity.
- • A high pace of work is expected, with the ability to move swiftly and surprise engineering teams, and a capacity to process and utilize information efficiently, metaphorically "burning more tokens than they do." This implies a deep engagement with the product and its underlying technology.
- • A profound understanding of video and other multimodal content at a fundamental level is essential, enabling you to design experiences that are intrinsically aligned with the nature of the data being processed.
- • You will need experience designing for diverse user groups, including both creative professionals and developers, balancing consumer-level polish with the rigorous demands of developer experience.
- • Prior experience with AI products or a strong fascination with the design complexities of non-deterministic systems is highly valued. This includes an understanding of how to manage user expectations and build trust in systems that may produce variable outputs.
- • The role demands strong aesthetic judgment, well-defined opinions, and a flexible, non-precious approach to design, embracing feedback and iteration.
- • The design philosophy at Twelve Labs emphasizes building the platform layer for video intelligence, acknowledging the absence of established UX conventions. Every pattern shipped will serve as a reference point for the company, its customers, and the broader industry.
- • A commitment to first-principles thinking is paramount, avoiding the mere replication of existing tool conventions. The focus is on designing for a future where AI handles complex tasks, allowing humans to concentrate on direction, refinement, and decision-making.
- • Speed and conviction are non-negotiable, prioritizing product outcomes over process, and fostering a culture of "conviction over consensus."
- • The company fosters an inclusive culture, valuing the unique journeys and diverse experiences of its employees, and seeks individuals motivated by its mission to revolutionize video understanding and multimodal AI.
Skills & Technologies
About Twelve Labs Inc.
Twelve Labs builds multimodal video understanding AI. Its cloud platform transforms long-form video into vector embeddings that capture visual, audio, speech and contextual information, enabling semantic search, summarization, chaptering, moderation and analytics through a single API. Developers upload video, index it, then query in natural language or image to retrieve exact moments, generate highlights or detect unwanted content. Models are pretrained on large-scale web video, continually fine-tuned for accuracy and latency, and deployable on dedicated GPU clusters for enterprise security. Founded in 2021, the San Francisco company serves media, ed-tech, safety and e-commerce customers worldwide.
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