Synchrony Financial logo

VP, Client Marketing - Strategic Home Furnishings

Job Overview

Location

16 Locations

Job Type

Full-time

Category

Marketing

Date Posted

April 18, 2026

Full Job Description

đź“‹ Description

  • • Drive growth, consumer sales penetration, and profitability for a portfolio of top home furnishings retail partners within the Home & Auto platform at Synchrony Financial.
  • • Partner with clients and internal stakeholders to assess needs, goals, and opportunities; develop and execute growth plans aligned to partner business objectives and platform priorities.
  • • Own key marketing performance indicators (KPIs) versus plan; optimize marketing investment to maximize incrementality and profitability.
  • • Build and maintain strong relationships across partner organizations to ensure alignment, engagement, and effective communication.
  • • Lead in-store and digital marketing execution in collaboration with partners (e.g., signage, associate training, web/mobile experiences, owned and paid media), integrating credit across relevant consumer touchpoints.
  • • Manage an integrated marketing calendar for each partner, ensuring timely, high-quality delivery of proven strategies that support annual goals.
  • • Ensure all marketing activity follows Synchrony and client advertising, brand, and compliance requirements; leverage established internal processes and controls.
  • • Educate partners on market dynamics, consumer insights, and emerging opportunities; proactively introduce new ideas to strengthen engagement and campaign performance.
  • • Develop and implement clear, differentiated value propositions across promotional financing, rewards, discounts, and benefits.
  • • Collaborate closely with Sales, Analytics, Finance, Legal, Compliance, Risk, and Marketing support teams to deliver results and resolve roadblocks.
  • • Perform other duties and special projects as assigned.

🎯 Requirements

  • • Bachelor’s degree or (in lieu of a degree) high school diploma/GED with 10+ years of marketing experience in credit card or financial services.
  • • 6+ years of progressive marketing experience; credit card or financial services experience strongly preferred.
  • • Ability and flexibility to travel for business as required.
  • • MBA with a concentration in Marketing (desired).
  • • Demonstrated track record of delivering against plan and achieving measurable business results (desired).
  • • Strong project and portfolio management skills; ability to manage multiple initiatives simultaneously (desired).

🏖️ Benefits

  • • Salary range of $110,000.00 - $185,000.00 USD Annual, eligible for an annual bonus based on individual and company performance.
  • • Flexibility to work from home near one of Synchrony’s Hubs or come into one of their offices, with required in-person engagement activities at nearest Hub.
  • • Inclusive culture where individual skills, experience, and voice are valued; more than 50% of workforce engaged in Employee Resource Groups (ERGs).
  • • Commitment to diversity, equity, and inclusion with consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
  • • Reasonable accommodation notice for qualified individuals with disabilities under federal law.

Skills & Technologies

Onsite
Degree Required

Ready to Apply?

You will be redirected to an external site to apply.

Synchrony Financial logo
Synchrony Financial
Visit Website

About Synchrony Financial

Synchrony Financial is a consumer financial services company headquartered in Stamford, Connecticut. It provides private-label credit cards, installment loans, and promotional financing programs, primarily partnering with national and regional retailers, healthcare providers, and other businesses across the United States. The company also offers direct-to-consumer banking products, including high-yield savings accounts and certificates of deposit through its Synchrony Bank subsidiary. Established in 2003 as a GE Capital retail finance division, it became an independent publicly traded company in 2014. Synchrony manages credit programs for millions of customers and processes billions in purchase volume annually.

Get more remote jobs like this

Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.

Newsletter

Weekly remote jobs and featured talent.

No spam. Only curated remote roles and product updates. You can unsubscribe anytime.

Similar Opportunities

Remote Location - United States of America
Full-time
Expires May 18, 2026
REST
Senior
Remote
+1 more

1 month ago

Apply
Remote - US
Full-time
Expires May 20, 2026
Remote

1 month ago

Apply
New York Office (Flatiron)
Full-time
Expires May 20, 2026
Onsite

1 month ago

Apply
⏰ EXPIRES SOON
France - Work From Home
Full-time
Expires May 4, 2026 (Soon)
Onsite

2 months ago

Apply