Application Expert - Unilever Profesional

📋 Description

• • Serve as the technical and application expert for Unilever Professional’s product portfolio in Floor Care, Building Care, and Kitchen Care segments, acting as the primary liaison between Sales, Marketing, and R&D.
• • Conduct field testing of new product innovations to evaluate performance, safety, and efficacy under real-world institutional conditions.
• • Recommend formulation adjustments and product improvements to R&D teams based on customer feedback and field test results.
• • Lead the launch of new products by initiating pilot programs with key clients, ensuring successful adoption and optimal usage.
• • Diagnose and resolve customer-specific application issues, providing on-site or remote support to improve cleaning processes and product outcomes.
• • Develop and deliver training materials for internal teams and external clients on the correct application, handling, and benefits of Unilever Professional products.
• • Benchmark Unilever’s product offerings against competitor solutions to identify competitive advantages and areas for differentiation.
• • Equip the sales team, DSRs (Direct Sales Representatives), and Key Accounts with technical tools, product knowledge, and application best practices to drive sales growth.
• • Build and maintain strong collaborative relationships with DSRs and Key Accounts to co-create win-win business opportunities.
• • Execute commercial plans to expand market share and secure new accounts within institutional sectors including hotels, restaurants, and laundries.
• • Drive the commercial development of distributors by providing technical support, application guidance, and performance metrics to enhance their effectiveness.
• • Support the implementation of regional and national sales and marketing plans with a focus on application-driven customer value.
• • Travel extensively to client sites, distributor locations, and regional offices to deliver on-site support, training, and product demonstrations.
• • Maintain up-to-date knowledge of industry trends, regulatory standards, and cleaning technologies relevant to institutional hygiene and sanitation.
• • Contribute to the creation of technical documentation, application guides, and digital content for internal and external use.
• • Act as a trusted advisor to customers, helping them optimize their cleaning operations through tailored product solutions and process improvements.