ASO Specialist

📋 Description

• • As an ASO Specialist at Air Apps, you will lead strategies to improve visibility, discoverability, and conversion in the Apple App Store, directly contributing to user acquisition and retention for apps with over 100 million downloads worldwide.
• • Your day-to-day responsibilities include conducting keyword research and optimizing app metadata, developing and testing creative assets like icons and screenshots, analyzing app store performance metrics, monitoring competitors and market trends, collaborating with UA, Product, and Creative teams, and staying current with platform updates and ASO best practices.
• • You will join a family-founded, self-funded company with offices in Lisbon and San Francisco, working onsite in Lisbon to collaborate closely with cross-functional teams in a fast-paced, innovative environment focused on AI-powered personal and entrepreneurial resource planning.
• • In this role, you will deepen your expertise in mobile growth, refine your data-driven optimization skills, and gain hands-on experience shaping ASO strategy for globally used apps while contributing to a mission-driven product that empowers users worldwide.