Brand Designer

RightCard Payments Limited

Job Overview

Location

London

Job Type

Full-time

Full Job Description

📋 Description

• We're looking for a Senior Brand Designer with a serious visual craft spike to turn LemFi's brand identity into distinctive, memorable creative: campaigns, product launches, social, partnerships and everything in between.
• This role exists to bring ideas, references, opinions and creative ambition, and help us make work that people actually notice, resonating with diaspora communities across the UK, Europe, North America and Africa while feeling contemporary, culturally relevant and unmistakably LemFi.
• You'll take creative work from idea to execution across campaigns, social, digital, OOH, partnerships and product marketing.
• You'll turn LemFi's visual identity into a living creative language: typography, photography, illustration, composition and motion that keeps the brand feeling fresh.
• You'll bring strong visual ideas to briefs, rather than waiting to be told what something should look like.
• You'll collaborate with other creatives and marketers to develop campaign concepts and visual worlds that stretch across channels and markets.
• You'll art direct photography, illustration and other creative collaborators when the work calls for it.
• You'll partner with Product Designers and Motion Designers so LemFi feels coherent in product and in the world.
• You'll move comfortably between big creative thinking and hands on execution, obsessing over the idea and the craft.

🎯 Requirements

• A visual creative first: exceptional taste, strong opinions, and the craft to turn an idea into something beautiful.
• Conceptually strong, finding the visual idea that makes the work interesting in the first place, not just making things look good.
• Someone with range: developing a campaign's visual world one day, art directing a shoot or designing an OOH execution the next.
• Culturally curious, actively consuming design, photography, fashion, film, music, art and culture, with those references showing up in the work.
• Curious and experimental with AI, using emerging tools to explore ideas and push the quality and pace of your creative work.
• Obsessive about craft: typography, composition, colour, imagery and the small decisions others overlook.
• A self starter who takes an open brief, finds the interesting problem inside it, and pushes the work further than expected.
• Collaborative and comfortable sharing unfinished thinking, defending an idea, taking direct feedback and making the work better.

🏖️ Benefits

• 5+ years in brand design, visual design or a closely related creative role, at an ambitious consumer brand, startup, creative studio or agency.
• A portfolio worth scrolling through: strong ideas, exceptional visual craft, and distinctive work across formats, not just a set of polished assets.
• Excellent typography, composition, colour and image making instincts.
• Strong skills in Figma and Adobe Creative Cloud, particularly Photoshop and Illustrator. Motion, 3D, illustration or photography skills are a big plus.
• Experience developing brand identities and translating them into campaigns and creative systems.
• The ability to take an idea from a blank page through to beautifully crafted execution.

Skills & Technologies

Android

Design

Onsite

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RightCard Payments Limited

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About RightCard Payments Limited

RightCard Payments Limited operates Lemfi, a digital remittance platform enabling immigrants in the UK, Europe, Canada and the US to send money to Africa, Asia and Latin America quickly and at low cost through mobile apps and local payout networks.

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