Brand Partnerships Manager

📋 Description

• • As a Brand Partnerships Manager at Kraken, you will play a pivotal role in advancing the company’s mission to accelerate global crypto adoption by managing and growing strategic brand partnerships that enhance brand awareness and drive product adoption.
• • Day to day, you will lead the execution of partnership initiatives with key global partners such as Atlassian Williams F1, manage the full partner lifecycle from opportunity evaluation to activation and impact reporting, coordinate cross-functional efforts across Marketing, Product, Events, and Creative teams, and oversee pre-, during, and post-activation logistics including content development, event execution, and follow-up actions.
• • You will join Kraken’s Marketing team as part of a mission-driven, fully remote organization with team members in over 70 countries, united by a shared commitment to crypto values, innovation, and financial inclusion, where you’ll collaborate with Brand, Social, Growth, and Creative functions to deliver impactful partnership activations.
• • In this role, you will develop expertise in cross-functional partnership strategy, gain hands-on experience managing high-impact activations across cultural verticals like sports, music, fashion, and gaming, strengthen your ability to measure and communicate partnership ROI through data-driven reporting, and grow as a versatile leader capable of thriving in fast-paced, ambiguous environments while advancing Kraken’s global brand presence.