Job Overview
Location
Remote - Michigan
Job Type
Full-time
Category
Marketing
Date Posted
May 20, 2026
Full Job Description
đź“‹ Description
- • As an AI Search Content Writer at Rocket Loans, you drive organic discovery through AI-optimized educational and editorial content that educates, informs, and converts. You understand how to write for both human readers and search engines—structuring content to be cited, trusted, and acted on.
- • You will write and edit Learning Center articles, guides, FAQs, and product detail pages optimized for AEO/GEO citability and AI-generated responses; develop net-new content that strengthens Rocket Loans’ presence in AI search while writing education-based lifecycle and nurture email copy that reflects brand voice; maintain content freshness across the site by updating data points, dates, and copy on a regular cadence to ensure accuracy and continued citability; flag content gaps and bring strategic ideas for addressing them to the content strategy conversation; apply a working knowledge of content structure best practices including key takeaways, anchor-linked headers, sourced claims, author attribution, and FAQ sections; collaborate with marketing, product, and engineering teams to ensure content development and implementation are aligned while supporting press release drafting and earned media efforts; and demonstrate a working knowledge of AEO/GEO and SEO fundamentals including search intent, content structure, and query-driven writing strategies.
- • Reporting to the Director of Growth Marketing, you’ll produce high-quality content across the Learning Center, product detail pages, and lifecycle email while maintaining content freshness and identifying strategic gaps. Your expertise in fintech writing, combined with your understanding of AEO/GEO and SEO fundamentals, will directly impact Rocket Loans’ visibility and authority in the personal finance space.
- • You can learn and achieve mastery in AI-optimized content creation, deepen your expertise in fintech and personal finance writing, strengthen your ability to collaborate cross-functionally with product and engineering teams, and grow your impact on organic search performance and brand authority in a high-growth, innovative environment.
🎯 Requirements
- • 3–5 years of experience writing and editing digital content
- • Bachelor’s degree in journalism, English, communications, or a related field
- • Experience writing in the personal finance, fintech, or financial services space
- • Demonstrable understanding of AEO/GEO and SEO fundamentals: search intent, content structure, and query-driven writing
- • Experience working with a content management system and project management tools (e.g., Wrike, Monday, Jira, Confluence)
🏖️ Benefits
- • Comprehensive health benefits including medical, dental, and vision coverage
- • 401K retirement plan with company support
- • Paid-time off and work-life balance initiatives
- • Access to professional development and career growth opportunities
- • Inclusive culture with opportunities to make a positive impact and disrupt the status quo
Skills & Technologies
Go
Remote
Degree Required
About Rocket Mortgage, LLC
Rocket Mortgage, LLC, formerly operating as Quicken Loans, is a Detroit-based residential mortgage lender. Founded in 1985, it provides home purchase, refinance and home-equity loans through a fully digital application, underwriting and closing process. The company serves clients in all 50 U.S. states via its Rocket Mortgage online platform and a network of loan officers, and it is the nation’s largest retail mortgage originator by volume.
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