Copywriter (Contractor)

📋 Description

• • **A pivotal role in shaping LTK’s brand voice and driving engagement across multiple platforms** – As a Freelance Copywriter at LTK, you will play a critical role in crafting compelling narratives that resonate with consumers, creators, and brands. Your work will directly influence marketing campaigns, digital content, and brand messaging, ensuring consistency and impact across all channels. This role is ideal for a strategic storyteller who thrives in a fast-paced, remote-first environment and is passionate about creator marketing and consumer shopping.
• • **What you’ll do day-to-day:**
• • **Develop high-impact copy for diverse channels:** Write and edit engaging copy for email campaigns, push notifications, in-app messaging, presentations, sales materials, product marketing, social media, blogs, and branded content. Your work will span three distinct audience segments—consumers, creators, and brands—requiring adaptability and a deep understanding of each group’s unique needs.
• • **Lead campaign messaging frameworks:** Create key narratives, headlines, and supporting copy that align with business and marketing goals. You’ll translate creative briefs into strategic, audience-specific concepts, ensuring every piece of content serves a clear purpose and drives measurable impact.
• • **Maintain brand voice and consistency:** Absorb and embody LTK’s tone and voice, ensuring all messaging across campaigns and channels feels cohesive and on-brand. Your editorial judgment will be crucial in refining copy to meet high creative standards.
• • **Collaborate cross-functionally:** Work closely with graphic designers, marketers, social teams, and other stakeholders to ensure copy and design seamlessly align to meet objectives. Your ability to communicate clearly and proactively flag risks or opportunities will be key to your success.
• • **Leverage AI tools strategically:** Use AI tools to accelerate ideation, research synthesis, and iteration, but apply strong editorial judgment to ensure final outputs are polished, accurate, and aligned with LTK’s brand voice. Your role will balance innovation with precision, ensuring AI-enhanced content meets the highest quality standards.
• • **Operate with autonomy and ownership:** Take full ownership of your projects, prioritizing effectively, meeting deadlines, and communicating risks early. Your ability to work independently while collaborating with a remote team will be essential in this role.
• • **About LTK:** LTK is the global leader in creator commerce, empowering lifestyle creators to monetize their content through a full-service platform that connects brands, creators, and shoppers. With over $5 billion in annual retail sales driven by creators in 160+ countries, LTK is at the forefront of the creator economy. The company operates in a remote-first, productivity-first environment, fostering innovation and operational excellence. LTK’s mission is to empower premium lifestyle creators to achieve maximum economic success, and its values—such as “Here to win” and “Commit to the journey”—reflect its commitment to growth, collaboration, and impact.
• • **What you’ll learn and achieve:**
• • **Master creator marketing and digital commerce:** Gain deep expertise in creator marketing, digital commerce, and consumer-facing content, positioning yourself as a thought leader in this rapidly evolving industry. You’ll work on campaigns that shape how brands and creators connect with audiences, giving you invaluable experience in a high-growth sector.
• • **Refine your strategic storytelling skills:** This role will challenge you to think strategically and execute at a high creative standard. You’ll develop the ability to craft narratives that resonate with diverse audiences, from consumers to brands, and learn how to tailor messaging for maximum impact across multiple platforms. Your portfolio will grow to include a diverse range of high-craft executions, showcasing your versatility and expertise.