Job Overview
Location
New York City
Job Type
Full-time
Category
Design
Date Posted
May 16, 2026
Full Job Description
đź“‹ Description
- • Own the complete visual and creative expression of Latent AI across all customer-facing and internal assets, ensuring every piece is unmistakably Latent on first glance.
- • Lead the end-to-end rollout of a major rebrand from agency hand-off to full company adoption, applying the new brand system consistently across web, video, social, sales decks, recruiting materials, and event activations.
- • Build and maintain a scalable, AI-powered brand-asset library featuring templates, components, and reusable files that enable non-design teams to produce on-brand content in seconds.
- • Set the visual direction for all key marketing campaigns — including ABM, paid media, product launches, and lifecycle marketing — ensuring creative is integrated from the outset, not added as an afterthought.
- • Partner closely with growth, product marketing, sales, and RevOps teams to align creative output with campaign objectives, funnel architecture, and conversion goals.
- • Direct the creative for flagship events and field marketing activations, designing high-conversion visuals for both digital and physical touchpoints like trade show booths and webinars.
- • Lead the rebuild of latenthealth.com, collaborating with growth on page architecture and conversion-focused design while embedding the new brand system into every interactive element.
- • Scale the social content program by defining editorial direction — including customer storytelling, partner spotlights, and founder content — while overseeing day-to-day cadence executed by a dedicated social team.
- • Implement the social orchestrator pattern from Latent Studio: one brief, multiple creative directions, only the strongest assets shipped — maximizing output without compromising quality.
- • Standardize visual identity across all external and internal communications to ensure consistency in email, presentations, investor decks, and recruitment collateral.
- • Run regular brand-consistency reviews across all outbound assets, proactively flagging and correcting generic SaaS design patterns before they go live.
- • Mentor cross-functional teams (sales, recruiting, product) on brand usage, rules, and rationale, turning them into brand stewards who uphold standards without needing constant design oversight.
- • Leverage AI-native workflows to accelerate creative production, reduce manual labor, and enable high-volume, high-quality output from a lean team.
- • Defend creative excellence by maintaining an exceptionally high taste ceiling and zero tolerance for generic, uninspired, or inconsistent design.
- • Ship fast, often, and always on-brand — prioritizing velocity and impact over perfection, while ensuring every output reinforces Latent’s distinctive identity.
- • Measure creative success by its impact on pipeline, conversion rates, and market perception — not just aesthetic appeal.
- • Establish Latent’s creative output as the benchmark in healthcare AI, so that competitors and partners notice, reference, and emulate the brand’s visual language.
🎯 Requirements
- • 10+ years in brand, creative, or design leadership at high-growth B2B or consumer companies
- • Proven experience scaling a rebrand from agency hand-off into company-wide adoption
- • Directorial expertise across video, web, and campaign creative — not limited to static design
- • Demonstrated use of AI tools to extend and accelerate creative output
- • Strong ability to build and manage scalable brand systems and asset libraries
- • High taste ceiling and zero tolerance for generic, uninspired design
🏖️ Benefits
- • Work at the forefront of AI-driven healthcare innovation with 2M+ patients impacted annually
- • Access to cutting-edge AI tools day-one — operate with a tech stack no traditional agency can match
- • Join a team backed by Spark Capital, Transformation Capital, McKesson Ventures, Conviction, General Catalyst, and Y Combinator
- • Impact flagship health systems including Yale, Ochsner, Vanderbilt, UCSF, and Mount Sinai
Skills & Technologies
See exactly how your profile matches this role — strengths, skill gaps, and what to do about them.
About Latent AI, Inc.
Latent AI provides an edge AI optimization and deployment platform that compresses, compiles, and secures machine-learning models for resource-constrained devices. Its toolkit, Latent AI Efficient Inference Platform (LEIP), enables developers to reduce model size and latency while maintaining accuracy, targeting automotive, defense, and industrial IoT applications. Founded in 2018 as a spinout of SRI International, the company accelerates edge ML workflows from research to production, offering SDKs, runtime libraries, and cloud-based orchestration to streamline continuous integration and deployment across CPUs, GPUs, DSPs, and custom accelerators.
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