Creative Director – Copy

📋 Description

• • **A Visionary Role in Shaping Brand Narratives:** As the **Creative Director – Copy** at OLIVER (part of The Brandtech Group), you will lead the creative direction for Google India’s social media channels, crafting compelling content that drives engagement, brand awareness, and innovation. This role is pivotal in bridging cutting-edge AI technology with creative storytelling, ensuring that every campaign resonates deeply with audiences while pushing the boundaries of digital marketing. Your work will directly influence how Google India communicates its brand identity, making this an opportunity to leave a lasting impact on one of the world’s most influential tech brands.
• • **Day-to-Day Responsibilities:**
• • **Content Creation & Campaign Leadership:** Develop and execute comprehensive content plans for Google India’s social media channels, including moments, daily content, and large-scale campaigns. Your role involves conceptualizing ideas, overseeing production, and ensuring alignment with brand guidelines and marketing strategies.
• • **Strategic Planning & Calendar Management:** Lead campaign planning, strategy, and calendar management, working closely with cross-functional teams, creators, and agencies to bring creative visions to life. This includes managing timelines, budgets, and resources to ensure seamless execution.
• • **Creative Oversight:** Oversee the creative delivery of always-on social content, social-first short-form videos, paid social ads, and creator collaborations. Your keen eye for quality will ensure that every piece of content is engaging, on-brand, and optimized for performance.
• • **Stakeholder & Agency Management:** Act as the primary point of contact for internal stakeholders (e.g., global teams, analytics, and marketing) and external partners (agencies, vendors, and creators). You will gather inputs, report on progress, and ensure that all parties are aligned to deliver exceptional work.
• • **Budget & Vendor Management:** Manage budgets across multiple work streams, including annual contracting and negotiations with agencies and vendors. Your ability to balance creativity with financial prudence will be key to maximizing ROI.
• • **Data-Driven Decision Making:** Collaborate with analytics teams to interpret data insights and integrate them into content strategies. Your role involves staying ahead of social media trends, leveraging AI tools, and experimenting with new technologies to enhance creativity and efficiency.
• • **About OLIVER & The Brandtech Group:**
• • OLIVER is a global leader in designing and running bespoke in-house agencies and marketing ecosystems for brands. With a presence in 40+ countries and partnerships with over 300 clients, OLIVER is renowned for its innovative approach to creativity and efficiency. As part of The Brandtech Group, you’ll have access to cutting-edge AI solutions that empower teams to produce groundbreaking work.
• • The company values ambition, imagination, inclusivity, and results. OLIVER is committed to fostering an inclusive environment where individual differences are celebrated, and sustainability is embedded into every project lifecycle.
• • **What You’ll Achieve & Learn:**
• • **Professional Growth:** This role offers the opportunity to work with one of the most recognizable brands in the world, Google India, while leveraging OLIVER’s global resources and AI-driven tools. You’ll refine your skills in creative strategy, stakeholder management, and data-driven marketing, positioning yourself as a leader in the digital marketing space.
• • **Innovation & Impact:** You’ll be at the forefront of integrating AI and new technologies into creative processes, setting trends in social media marketing. Your work will not only shape Google India’s brand narrative but also influence broader industry standards for creativity and engagement.
• • **Collaboration & Leadership:** You’ll collaborate with a diverse team of creatives, strategists, and technologists, fostering a culture of innovation and inclusivity. This role is ideal for someone who thrives in a dynamic environment and is eager to take ownership of high-impact projects.