Demand Generation Manager

📋 Description

• • As a Demand Generation Manager at Mimica Automation Ltd., you will build and own the enterprise pipeline engine, driving qualified leads and revenue impact through strategic, data-driven campaigns.
• • Your day-to-day responsibilities include designing and executing multi-channel campaigns (paid, email, SEO, social), balancing broad digital acquisition with targeted account-based initiatives, testing and refining messaging using performance data, aligning closely with sales to maximize pipeline conversion, and owning funnel performance including pipeline generation, conversion rates, and campaign ROI.
• • Mimica is an AI-powered task mining company empowering enterprises to reclaim time and work more efficiently by observing employee actions, mapping processes, identifying inefficiencies, and recommending optimal automation technologies like RPA, intelligent document processing, and GenAI.
• • In this role, you will develop strategic expertise in enterprise B2B SaaS demand generation, gain hands-on experience scaling a digital-first marketing engine, and directly influence how enterprise buyers discover and engage with Mimica’s process intelligence platform.