Demand Generation Manager

Adyen N.V.

Job Overview

Location

London

Job Type

Full-time

Full Job Description

📋 Description

• As a Demand Generation Manager at Adyen, you will drive impact for the company’s acquisition efforts by planning, executing, and optimizing targeted account-based marketing (ABM) campaigns to generate sales-accepted opportunities from new customers.
• You will plan, set up, and optimize 1:few and 1:1 ABM campaigns, identify and segment target accounts with Sales and SDRs, create tailored messaging and creative assets, build and run email and direct marketing programs in the UK/I, develop landing pages to convert prospects, and collaborate with global acquisition and digital marketing teams to align strategies and measure campaign effectiveness using analytics tools.
• You will join Adyen’s UK marketing team, reporting directly to the Head of Marketing UK, and work in a matrixed environment across UK/I and Global Marketing teams to support revenue goals through close collaboration with Sales and SDRs in an office-first culture that values in-person collaboration.
• In this role, you will develop expertise in strategic and tactical B2B demand generation, strengthen your analytical and optimization skills using tools like Looker and Marketo, enhance your cross-functional collaboration abilities, and grow your impact by directly influencing pipeline and revenue outcomes in a global fintech leader.

🎯 Requirements

• 3-5 years of experience in a demand generation role focused on driving acquisition of net new customers with B2B marketing experience
• Strong background in email marketing and ABM tools; knowledge of Marketo is a plus
• Data-driven, analytical mindset with experience in data-driven optimizations; experience with Looker is a plus
• Proven experience delivering creative and successful marketing campaigns to targeted audiences
• Ability to balance strategic thinking with hands-on execution, from strategy development to optimization
• Self-starting, self-motivated contributor with strong multitasking and prioritization skills
• Fluent spoken and written English
• Willingness to travel domestically and internationally 20% or more

🏖️ Benefits

• Opportunity to work at Adyen, a global fintech leader known for its innovative payment solutions and inclusive culture
• Hybrid office-first work model based in London, emphasizing in-person collaboration and team connection
• Clear career progression path with support from leadership and access to global marketing expertise
• Commitment to Diversity, Equity, and Inclusion, fostering a workplace where diverse perspectives are valued and everyone can bring their authentic self to work
• Structured hiring process with timely feedback (within 5 business days) and transparency about interview timelines (approximately 4 weeks)
• Access to learning and development resources to grow skills in ABM, analytics, and campaign optimization

Skills & Technologies

Remote

Ready to Apply?

Apply Externally

You will be redirected to an external site to apply.

Adyen N.V.

Visit Website

About Adyen N.V.

Adyen N.V. is a Dutch payment technology company providing an end-to-end platform that processes card, digital wallet, bank transfer and point-of-sale transactions for online and in-store merchants worldwide. The unified platform handles acquiring, risk management, issuing and settlement, offering real-time data analytics and global acquiring licenses. Founded in 2006 and headquartered in Amsterdam, the company serves enterprise clients including Uber, Spotify and Microsoft.

View Company Profile

Get more remote jobs like this

Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.

Weekly remote jobs and featured talent.

No spam. Only curated remote roles and product updates. You can unsubscribe anytime.