Design Team Lead

📋 Description

• • Are you a visionary Design Leader with a passion for scaling creative excellence and a knack for nurturing design talent? Kiss My Apps (KMA), a dynamic platform company at the forefront of AI-driven products, is seeking an exceptional Design Team Lead to spearhead creative strategies for one of our key product verticals. KMA is a powerhouse, uniting 7 product verticals and over 30 AI-first products, serving more than 100 million users globally. Our ecosystem is robust, encompassing proprietary analytics, payment, and marketing solutions. Our products, such as AI Remodel, Printer, and Botan, are world leaders in their respective niches within utilities, lifestyle, and health & fitness, consistently ranking at the top of the App Store and addressing the needs of a vast, international user base.
• • Our competitive advantage lies in our rapid growth, with KMA expanding at a minimum of 3x year-over-year. We are looking for a Design Team Lead who can not only match this pace but accelerate it by elevating our creative output and design processes. This role is ideal for experienced leaders or ambitious Senior Motion & Graphic Designers ready to transition into a leadership position and make a significant impact.
• • As the Design Team Lead, you will be instrumental in driving the creation and scaling of impactful advertising creatives. Your responsibilities will span the entire creative lifecycle, from initial concept generation and development to final production and performance optimization. You will be the driving force behind innovative advertising concepts, ensuring they resonate with our target audiences and align with our ambitious business objectives. This involves a deep understanding of what makes creative campaigns successful in the performance marketing space.
• • A core aspect of your role will be the development and management of our talented design team. This includes providing mentorship, setting clear objectives, effectively balancing workloads to ensure optimal team performance, and fostering the continuous growth of individual expertise and collective capabilities. You will cultivate an environment where designers feel empowered, supported, and motivated to produce their best work. Your leadership will be crucial in shaping the team's skills and career paths.
• • You will be responsible for defining and evolving the product's visual identity and overall creative strategy. This strategic vision must be closely aligned with the company's overarching business goals, ensuring that design efforts directly contribute to market success and user engagement. You will translate business needs into compelling visual narratives and creative solutions that stand out in a crowded digital landscape.
• • Furthermore, you will play a pivotal role in establishing and optimizing our design processes. This involves implementing rigorous quality standards, streamlining workflows, and ensuring consistent adherence to best practices across all projects. By refining our operational efficiency, you will enable the team to deliver high-quality work more effectively and at scale. This includes identifying bottlenecks and implementing solutions to improve throughput and creative output.
• • Cross-functional collaboration will be key to your success. You will work closely with User Acquisition (UA), marketing, and other product teams to ensure that creative solutions are not only visually appealing but also highly effective in driving key business metrics. This collaborative approach ensures a unified brand message and maximizes the impact of our marketing efforts. You will be the bridge between creative vision and marketing execution.
• • Analyzing the performance of creative assets is another critical responsibility. You will delve into the data, participate in the formulation of hypotheses, and contribute to experiments designed to enhance business results. This data-driven approach ensures that our creative investments are optimized for maximum return and continuous improvement. Understanding what works and why is paramount.
• • Ultimately, you will contribute to the development of the design function as a robust system within KMA. This involves shaping methodologies, defining best practices, and establishing clear standards for the team's work, ensuring a cohesive and high-performing design operation that supports the company's rapid growth and innovation.
• • This is an exciting opportunity to lead a creative team within a fast-paced, high-growth environment, shaping the visual future of AI-powered products used by millions worldwide. If you are ready to make a significant impact and drive creative innovation, we encourage you to apply.