Job Overview
Location
South Africa - Cape Town
Job Type
Contract
Category
Software Engineering
Date Posted
May 22, 2026
Full Job Description
đź“‹ Description
- • Take full ownership of Instagram as the primary growth channel, driving follower growth, engagement, and reach through authentic, emotionally resonant content tailored to parents
- • Create and produce short-form video and image content for Instagram that feels real and relatable, avoiding salesy tones to build community and trust
- • Maintain a consistent, warm, and non-salesy brand voice across all social media outputs, ensuring alignment with the company’s identity and audience values
- • Handle all aspects of content scheduling, caption writing, thumbnail selection, and publishing to ensure timely and high-quality social media output
- • Build and manage an ongoing network of influencers, parent creators, and UGC contributors, including outreach, coordination, content licensing, and repurposing
- • Develop a sustainable content flywheel that generates consistent, authentic content without relying on external agencies or templates
- • Design and execute a content calendar that balances community building with subscription conversion goals
- • Continuously test, analyze, and optimize content performance using platform-specific metrics and data-driven insights
- • Work asynchronously within a globally distributed team, delivering high-quality results with minimal supervision and clear communication
- • Operate as a self-directed owner: proactively generating ideas, identifying issues, and executing solutions without needing prompting
- • Record and appear on camera for content creation or application video profiles when required
- • Utilize intermediate-to-advanced content creation and editing software to produce polished, on-brand visuals that exceed template-based outputs
- • Manage all digital content workflows using project management tools such as Asana, ClickUp, or equivalent platforms
- • Collaborate using async communication tools including WhatsApp, Slack, and Google Workspace to ensure seamless coordination across time zones
- • Ensure all content adheres to legal and ethical standards for influencer partnerships, including proper licensing and disclosure compliance
- • Apply deep understanding of the modern parenting content landscape and US consumer sentiment to inform content strategy and audience engagement
🎯 Requirements
- • Excellent English fluency — comfortable writing captions, briefs, and communicating on video
- • A strong portfolio of social media or content marketing work for consumer brands (must include links)
- • High visual design competency — polished, on-brand output that goes beyond template-based tools
- • Demonstrated experience managing influencer relationships or UGC sourcing programs
- • Full-cycle campaign experience: planning, creating, publishing, and iterating
- • Must have prior remote work experience with US or UK-based companies and fluency with tools like Asana, ClickUp, WhatsApp, and Google Workspace
🏖️ Benefits
- • Remote work with flexible time zones
- • Opportunity to build a long-term remote career with global companies
- • Competitive pay
- • Real growth opportunities within a fast-growing organization
- • Direct impact on brand growth through authentic content and influencer strategies
- • Video-based application process that prioritizes personality and creativity
Skills & Technologies
Remote
About Hangar Aviation Technologies, Inc.
Provider of an online platform that connects aircraft owners and operators with certified pilots and instructors for on-demand charter, rental, training and ferry flights. The marketplace vets pilots, manages scheduling, payment and insurance, giving owners access to qualified crew while enabling pilots to find work across piston, turboprop and jet aircraft nationwide. Based in Austin, Texas, the company serves private owners, flight schools, charter operators and corporate flight departments seeking flexible pilot staffing solutions.
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