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Digital Content Specialist

Job Overview

Location

Remote

Job Type

Full-time

Category

Content Creator

Date Posted

February 12, 2026

Full Job Description

đź“‹ Description

  • • Join a science-backed wellness brand dedicated to education, credibility, and fostering long-term audience trust as our new Digital Content Specialist. This fully remote role is an exceptional opportunity to significantly enhance the organic presence of a mission-driven company across key discovery platforms through the consistent creation and execution of high-quality educational content. You will be an integral part of a creative team, working under the guidance of experienced leadership to translate complex scientific and wellness topics into engaging, accessible, and trustworthy content.
  • • As a Digital Content Specialist, your primary focus will be on crafting and implementing organic, educational content, often referred to as 'edutainment,' with a strong emphasis on TikTok and Instagram. You will also be responsible for adapting and creating content for other platforms like Pinterest, ensuring a cohesive and impactful brand message across all channels. This role demands a keen understanding of how to make educational material both informative and captivating, driving brand awareness, boosting engagement, and improving discoverability.
  • • You will work closely with the Marketing Manager and the Creative Director, acting as a key executor of the content strategy. Your ability to take creative briefs and direction and transform them into polished, on-brand content will be crucial. This involves not just creating content, but also ensuring its accuracy, maintaining its credibility, and adhering strictly to established brand guidelines and messaging priorities. The goal is to build a loyal audience that trusts the brand's expertise and educational approach.
  • • Key responsibilities include the creation of short-form video content specifically for TikTok. This content must align with brand guidelines and leverage platform-specific best practices to maximize reach and engagement. You will also develop both static and video-based content for Pinterest, focusing on creating assets that support evergreen discovery and contribute to long-term visibility and searchability. This requires a strategic approach to content that resonates with users actively seeking information and solutions.
  • • A significant part of your role will involve the consistent execution of content calendars. This means ensuring that all deadlines are met and that content is posted according to schedule. You will be expected to adapt content formats, experiment with different hooks, and refine messaging based on performance insights and audience feedback. This iterative process is vital for continuous improvement and staying relevant in the fast-paced digital landscape. Maintaining accuracy, clarity, and alignment with the brand's educational standards is paramount in all content produced.
  • • Creative collaboration is at the heart of this position. You will work hand-in-hand with the Creative Director and Graphic Designer to ensure that visuals, messaging, and tone are perfectly aligned. Your ability to implement feedback efficiently, while upholding the quality and consistency of the content, will be highly valued. This collaborative environment fosters innovation and ensures a unified brand experience for the audience.
  • • You will utilize Dash Social for managing publishing, scheduling, and tracking content performance. This tool will be essential for maintaining an organized workflow and monitoring the impact of your content. Active participation in weekly team meetings, check-ins, and all-team huddles is expected, fostering a sense of teamwork and shared goals. You will collaborate within established workflows and timelines set by the Marketing Manager, ensuring smooth project progression.
  • • While the primary focus is on TikTok and Instagram, you will also engage with content on Pinterest, LinkedIn, and Facebook. Community management will be an important aspect of your role, interacting with the audience and fostering a sense of community around the brand. Success in this role will be measured by the consistent delivery of high-quality, educational, and engaging content, leading to improved organic engagement and discoverability across all relevant platforms, and a strong alignment with the brand's voice, tone, and messaging.
  • • This is a unique opportunity to make a tangible impact on a growing wellness brand. You will have the chance to shape the brand's narrative through compelling content, build audience trust through reliable education, and contribute directly to the company's organic growth strategy. Working with experienced creative and marketing leadership, you will own execution that directly influences audience engagement and brand credibility, making this a rewarding and impactful role.

🎯 Requirements

  • • 3-4 years of hands-on experience creating and executing content for platforms such as TikTok and Pinterest.
  • • Proven experience producing educational, wellness, or science-based content is strongly preferred.
  • • Strong written and verbal English communication skills, with the ability to translate complex information into clear, engaging content.
  • • Ability to execute content effectively from briefs and creative direction, demonstrating a strong understanding of brand guidelines and messaging.
  • • Familiarity with social media management and scheduling tools, specifically Dash Social, for content publishing and performance tracking.
  • • Understanding of platform-specific content best practices and current trends on platforms like TikTok and Instagram.

🏖️ Benefits

  • • Fully Remote Work Opportunity: Enjoy the flexibility and convenience of working from anywhere within LATAM, Africa, and Eastern Europe.
  • • Contribute to a Mission-Driven Brand: Be part of a science-backed wellness company focused on education and building trust, making a positive impact on audience well-being.
  • • Professional Development: Work closely with experienced creative and marketing leadership, gaining valuable insights and opportunities for growth.
  • • Direct Impact on Brand Growth: Your content execution will directly influence audience engagement, brand discoverability, and overall organic growth.
  • • Collaborative Team Environment: Engage in a supportive team setting with regular meetings and collaborative workflows.

Skills & Technologies

Remote

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About Scale Army Careers

Scale Army Careers is a platform dedicated to providing information and resources for individuals interested in pursuing a career within the military. It aims to bridge the gap between potential recruits and the opportunities available in various branches of the armed forces. The website offers insights into different roles, training programs, and the overall lifestyle associated with military service. It serves as a comprehensive guide for those seeking to understand the requirements, benefits, and challenges of a career in the army. The platform emphasizes career development and personal growth within a structured and disciplined environment, highlighting the value of service and commitment.

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