Director, Global Product Marketing & Enablement

CaseWare International Inc.

Job Overview

Location

Toronto, ON

Job Type

Full-time

Full Job Description

📋 Description

• As Director, Global Product Marketing & Enablement at CaseWare International Inc., you will lead the strategic positioning, go-to-market strategy, and enablement efforts for the company’s audit and accounting software portfolio, driving product adoption and market leadership across 130 countries and 16 languages.
• Day to day, you will develop and execute global product marketing plans, collaborate with product, sales, and customer success teams to craft compelling messaging and value propositions, design enablement programs for internal and external stakeholders, and measure the impact of campaigns on product adoption and revenue growth.
• CaseWare International Inc. is a pioneering Canadian fintech leader with over 30 years of innovation in audit and accounting software, serving more than 500,000 users worldwide and recognized by accounting professionals globally as a trusted skill on LinkedIn.
• In this role, you will deepen your expertise in B2B product marketing within the fintech and accounting technology space, build cross-functional leadership skills, influence global product strategy, and contribute to scaling a market-leading SaaS platform used by top accounting firms and enterprises.

🎯 Requirements

• Proven experience in product marketing, preferably within B2B SaaS, fintech, or enterprise software
• Strong ability to develop and execute global go-to-market strategies and product positioning
• Experience building and scaling sales enablement programs and training initiatives
• Excellent cross-functional collaboration skills with product, sales, and customer teams
• Track record of measuring and optimizing marketing impact on product adoption and revenue

🏖️ Benefits

• Opportunity to shape the global market presence of a trusted fintech leader with 30+ years of innovation
• Work with a diverse, international team across 130 countries and 16 languages
• Impact-driven role with clear visibility into product adoption and customer success metrics
• Professional growth in a stable, established company at the forefront of accounting technology
• Based in Toronto with potential for hybrid flexibility in a dynamic, mission-focused environment

Skills & Technologies

Onsite

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CaseWare International Inc.

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About CaseWare International Inc.

CaseWare International provides audit, financial reporting, and data analytics software for accounting firms, corporations, and governments. Founded in 1988 and headquartered in Toronto, the company’s cloud and desktop solutions automate assurance, tax, and financial statement preparation workflows. Its flagship platform, CaseWare IDEA and CaseWare Cloud, support risk assessment, working paper management, and real-time collaboration. The company serves public accounting firms, internal audit departments, and regulatory bodies worldwide, offering configurable templates and AI-driven analytics to improve accuracy and efficiency in compliance and reporting processes.

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