Director of Marketing - EMEA

CodeRabbit, Inc.

Job Overview

Location

Job Type

Full-time

Full Job Description

📋 Description

• Own end-to-end field marketing strategy and execution for the EMEA region, with a primary focus on generating measurable pipeline and revenue through high-impact events and account-based marketing (ABM) initiatives.
• Plan and execute boutique, high-touch ABM events tailored to enterprise target accounts, ensuring each event is strategically designed to convert prospects into qualified opportunities.
• Identify, secure, and manage sponsorships and participation at key industry events across core EMEA markets, aligning each appearance with targeted account lists and sales priorities.
• Collaborate closely with Sales teams to define ideal target accounts, determine optimal event locations, and co-develop messaging and outreach strategies that drive engagement and conversion.
• Ensure all marketing events are not merely logistical successes but are tracked for pipeline generation, opportunity creation, and revenue impact—with rigorous follow-up and reporting processes in place.
• Manage all event logistics end-to-end, including vendor selection, budgeting, venue coordination, attendee management, content development, and post-event nurture campaigns.
• Continuously analyze event performance and ROI, using data to refine targeting, format, timing, and execution for improved outcomes and higher conversion rates across future initiatives.
• Build foundational marketing programs and processes from the ground up, establishing scalable frameworks for events, ABM, and field marketing that can be expanded as the team grows.
• Serve as the primary marketing liaison between global marketing and regional Sales leadership, ensuring alignment on priorities, messaging, and pipeline goals.
• Establish metrics and reporting dashboards to quantify the contribution of field marketing to pipeline and revenue, providing transparency and accountability to leadership.
• Lead vendor relationships and manage external agencies or contractors supporting event production, creative assets, and logistics.
• Anticipate operational challenges and proactively solve problems without requiring direction, maintaining momentum even in ambiguous or fast-changing environments.
• Set the standard for quality and impact in EMEA marketing efforts, ensuring every touchpoint reflects CodeRabbit’s innovative brand and commitment to excellence.
• Lay the groundwork for future team growth by documenting processes, identifying early hires, and defining roles that will scale the field marketing function over time.
• Travel regularly across EMEA to attend and lead on-site events, build relationships with local prospects and partners, and ensure regional market presence is consistent and compelling.

🎯 Requirements

• 5–8+ years in field marketing, events, or demand generation
• Strong experience with ABM-style events and industry events
• Proven ability to drive pipeline through field marketing programs
• Experience working closely with B2B Sales teams
• Comfortable operating in a build-from-scratch environment
• Willing to travel across EMEA

🏖️ Benefits

• You’ll own EMEA field and ABM marketing—not just contribute to it
• You’ll have a clear path to build a team
• Your work will directly impact pipeline and revenue
• You’ll set the bar for how we show up in-market

Skills & Technologies

Onsite

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CodeRabbit, Inc.

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About CodeRabbit, Inc.

CodeRabbit provides an AI-powered code review platform that integrates with GitHub and GitLab. It automatically analyzes pull requests, identifies bugs, enforces style rules, and suggests improvements in real time. The service supports multiple languages and frameworks, offers customizable policies, and maintains a privacy-focused architecture to keep proprietary code secure.

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