Ecommerce & CRO Manager

Scale Army

Job Overview

Location

Egypt

Job Type

Contract

Full Job Description

📋 Description

• Own end-to-end conversion rate optimization (CRO) strategy and execution for a direct-to-consumer ecommerce brand, driving measurable improvements in conversion, engagement, and revenue.
• Develop, prioritize, and execute A/B tests using platforms such as Optimizely, Convert, or equivalent tools to validate hypotheses and improve site performance.
• Analyze ecommerce performance data through GA4 to identify key opportunities for optimization, translate insights into actionable initiatives, and report on outcomes to growth leadership.
• Manage and continuously optimize product detail pages (PDPs), ensuring accurate, compelling, and conversion-focused product presentation across the Shopify store.
• Lead the end-to-end process for new product launches, including content updates, imagery coordination, pricing, and merchandising alignment to maximize launch success.
• Own onsite merchandising strategy to strategically highlight high-priority products, improve product discovery, and enhance the overall shopping experience.
• Partner with external web development agencies to ensure site quality, technical performance, and seamless implementation of design and functionality upgrades.
• Collaborate cross-functionally with marketing, product, and customer success teams to align ecommerce experiences with broader business goals and campaigns.
• Maintain day-to-day ecommerce operations including inventory updates, promotional page management, and site-wide UX improvements based on performance data.
• Monitor and respond to ecommerce KPIs including bounce rate, average order value, cart abandonment, and session-to-purchase conversion.
• Implement best practices in site merchandising, navigation structure, and product categorization to increase customer retention and reduce friction in the purchase funnel.
• Ensure all product content is optimized for search, clarity, and persuasion, with consistent branding and compliance across all pages.
• Maintain detailed documentation of testing methodologies, results, and learnings to build institutional knowledge and inform future optimization cycles.
• Support TikTok Shop merchandising tasks as needed, including product feed optimization and promotional alignment with platform-specific customer behavior.
• Work within U.S. business hours (9 AM - 5 PM EST) to align with client needs, stakeholder meetings, and real-time campaign adjustments.
• Proactively identify and execute low-effort, high-impact improvements to the ecommerce experience based on customer feedback and behavioral data.
• Contribute to the development of long-term ecommerce roadmaps by leveraging test results, market trends, and competitive benchmarking.
• Maintain strict attention to detail in all product listings, pricing, discount codes, and promotional landing pages to ensure accuracy and brand integrity.
• Drive continuous improvement in site speed, mobile responsiveness, and checkout flow based on performance analytics and user testing.

🎯 Requirements

• 3–6 years of ecommerce experience, ideally within a DTC beauty or wellness brand
• Hands-on experience with CRO and A/B testing platforms such as Optimizely or Convert
• Strong Shopify experience managing day-to-day ecommerce operations
• Experience with GA4 ecommerce analytics and reporting
• Experience with Amazon Seller Central is a plus
• TikTok Shop experience related to merchandising tasks is preferred

🏖️ Benefits

• Fully remote work environment
• Work during U.S. business hours (9 AM - 5 PM EST)
• Direct impact on conversion, customer experience, and revenue growth
• Ownership of a key ecommerce function within a growing DTC brand

Skills & Technologies

Remote

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About Scale Army

Scale Army Careers is a remote-talent marketplace that sources, vets and places top sales, marketing and technical professionals across Latin America and Africa into full-time roles with high-growth U.S. companies. Operating under the same umbrella as Scale Army, the platform pairs candidates with vetted 40-hour-per-week engagements, provides onboarding guidance, monthly check-ins and equipment stipends, and channels consistently strong performers into progressively higher-impact opportunities to build long-term, dollar-based careers.

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