Job Overview
Location
Remote, United States
Job Type
Full-time
Category
Marketing
Date Posted
May 22, 2026
Full Job Description
đź“‹ Description
- • Own the enablement layer of implementation by driving training, workflow coaching, best practices, and change support to ensure customers adopt and sustain use of Element451’s AI-native CRM platform.
- • Deliver role-based training for enrollment teams, marketers, administrators, and leadership tailored to each institution’s unique workflows and operational context.
- • Create practical, institution-specific enablement materials including guides, SOPs, checklists, training decks, videos, and quick-reference resources that reflect real-world usage.
- • Reinforce learning through office hours, follow-up sessions, and train-the-trainer programs to build internal champions and reduce dependency on external support.
- • Guide institutions in establishing repeatable processes and governance structures around core platform capabilities such as journeys, automation, segmentation, AI agents, and reporting.
- • Identify early adoption risks—including confusion, low engagement, or unclear ownership—and implement targeted mitigation plans to ensure smooth transition to live operations.
- • Lead working sessions focused on usability, process design, and day-to-day operational habits to translate platform features into sustainable institutional workflows.
- • Recommend best-practice patterns for common higher education use cases including enrollment funnels, communication cadences, student segmentation, and performance reporting.
- • Create and maintain internal enablement assets to reduce repeat questions, improve consistency across implementations, and scale support efficiency.
- • Partner with Implementation and Customer Success teams to feed common enablement gaps back into product playbooks and implementation frameworks.
- • Build and deliver an onboarding program for internal teams including sales, implementation, and customer success to ensure alignment on platform capabilities and enablement standards.
- • Conduct lunch & learn trainings and provide ongoing education to internal stakeholders on new features, updates, and platform enhancements.
- • Liaise with Product to develop training materials and documentation for new features and product releases.
- • Enable resellers and implementation partners by developing comprehensive partner curriculum across tiers and expertise levels.
- • Manage and evolve the partner certification framework to ensure consistent, high-quality implementation delivery by third-party teams.
- • Oversee the maintenance and updates of partner-facing learning modules (LMs) and enablement content to reflect product changes and customer feedback.
- • Collaborate with stakeholders to design and execute partner co-delivery models that integrate enablement into joint customer implementation efforts.
- • Support go-live readiness by ensuring users are trained, processes are understood, and internal owners are clearly identified before platform launch.
- • Contribute to the handoff package delivered to Customer Success so they inherit customers who are confident, self-sufficient, and operationally ready.
- • Measure success through adoption readiness at go-live, early usage of high-value workflows, reduced post-launch support tickets, higher self-sufficiency, and positive enablement CSAT scores.
- • Do not own the implementation timeline or program plan—this is the responsibility of the Implementation Architect.
- • Do not own integrations or data connection builds—while you understand technical concepts, you do not execute technical configurations.
- • Do not serve as a passive trainer; you actively coach, reinforce, and drive behavioral change to ensure long-term platform adoption.
🎯 Requirements
- • 2–6 years in customer enablement, implementation consulting, onboarding, training, or adoption-focused customer success roles
- • Strong facilitation and training skills with comfort leading sessions for diverse stakeholder groups
- • Familiarity with CRM and marketing automation concepts; higher-ed enrollment operations context is a major plus
- • Ability to translate technical concepts into practical, non-technical workflows for institutional teams
- • Organized and proactive with a track record of tracking commitments, following through, and keeping customers moving forward
- • Bonus: experience with AI workflows or agent concepts and driving responsible adoption
🏖️ Benefits
- • Opportunity to shape enablement strategy for an AI-native platform used by higher education institutions
- • Collaborative environment partnering with Implementation, Customer Success, and Product teams
- • Impactful role focused on driving real behavioral change and long-term customer success
- • Access to internal and partner enablement assets to scale impact across a growing customer base
- • Exposure to cutting-edge AI workflows and automation in higher education
- • Remote work flexibility across the United States
Skills & Technologies
Senior
Remote
Degree Required
About Element451, Inc.
Element451 provides cloud-based customer relationship management and marketing automation software built specifically for higher education institutions. Its platform unifies prospective and enrolled student data, enabling colleges and universities to create personalized journeys across email, SMS, web, and social channels, automate workflows, manage events, and analyze engagement and enrollment outcomes in real time. Headquartered in Raleigh, North Carolina, the company integrates with existing campus systems such as SIS and LMS to centralize communications and improve recruitment, retention, and student success metrics without requiring extensive technical resources from institutional staff.
Get more remote jobs like this
Subscribe to the weekly newsletter for similar remote roles and curated hiring updates.
Newsletter
Weekly remote jobs and featured talent.
No spam. Only curated remote roles and product updates. You can unsubscribe anytime.
