Job Overview
Location
Remote
Job Type
Full-time
Category
Software Engineering
Date Posted
May 28, 2026
Full Job Description
đź“‹ Description
- • Own and execute a defined segment of Virta’s event portfolio, including conferences, field marketing events, webinars, and partner activations aligned with pipeline and growth objectives
- • Develop and implement targeted audience acquisition strategies to reach priority accounts and buying groups across key markets
- • Write high-quality, compelling marketing copy for event invitations, email campaigns, landing pages, and follow-up communications to drive registration and engagement
- • Lead cross-channel event promotion by collaborating with email, digital, sales, and partner teams to embed events into broader marketing programs and campaigns
- • Track and analyze event performance metrics including attendance, engagement, and pipeline influence to identify optimization opportunities and improve ROI
- • Manage end-to-end event logistics, including vendor coordination, budget execution, timeline adherence, and operational planning with precision and discipline
- • Partner with the Director of Integrated Marketing & Event Strategy, sales teams, and cross-functional stakeholders to align event strategy with overall marketing and business goals
- • Within the first 90 days, ramp on Virta’s integrated marketing approach and standard event processes, then take ownership of a subset of events and webinars during an active cycle
- • Plan and execute at least one event end-to-end, including promotion, execution, and post-event follow-up
- • Draft and refine event marketing copy across email and partner channels to ensure consistent, high-impact messaging
- • Collaborate with sales and marketing stakeholders to refine audience targeting and outreach strategies based on data and feedback
- • Establish clear performance tracking frameworks for events and webinars to measure attendance, engagement, and pipeline contribution
- • Identify and implement at least one measurable improvement to event or webinar performance based on data-driven insights
- • Maintain strict compliance with HIPAA regulations when handling sensitive patient information, adhering to Virta’s security and privacy procedures
- • Design and implement repeatable, AI-enabled workflows to eliminate team bottlenecks and increase operational efficiency across event marketing processes
- • Operate with a values-driven mindset: prioritizing people, ownership, impact over busy work, transparency, evidence-based decision-making, and rapid iteration
🎯 Requirements
- • 5–7 years of experience in B2B marketing with strong exposure to demand generation and events
- • Experience using conferences, webinars, and field events as part of integrated, multi-channel marketing campaigns
- • Strong writing skills with proven ability to develop clear, compelling marketing copy that drives engagement and action
- • Demonstrated ability to drive high-quality attendance, engagement, and pipeline impact from marketing programs with an analytical mindset
- • Successfully designed and implemented repeatable AI-enabled workflows that address team bottlenecks and improve efficiency
- • Experience working in a remote-first environment with cross-functional collaboration across sales, marketing, and partnerships
🏖️ Benefits
- • Competitive compensation range of $122,000–$145,000 based on qualifications and experience
- • Remote-first work structure with office hubs in Denver and San Francisco
- • Comprehensive benefits package detailed on Virta’s Careers page
- • Security and privacy training provided due to handling of HIPAA-governed patient information
- • Opportunity to work on a mission-driven team focused on reversing metabolic disease in one billion people
- • Access to AI-powered recruiting tools via Ashby (data not used to train models)
Skills & Technologies
AWS
Remote
$122k-145k
About Virta Health Corporation
Virta Health provides physician-supervised telehealth treatment for type 2 diabetes and metabolic disorders. Its evidence-based protocol combines continuous remote monitoring, personalized nutrition, and virtual medical care to reduce or eliminate medications and achieve sustained blood-sugar control. Founded in 2014, the company partners with employers and insurers to deliver outcomes-based programs that lower healthcare costs and improve patient health.
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