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Job Overview
Location
San Francisco, California
Job Type
Full-time
Category
Product Marketing Manager
Date Posted
February 17, 2026
Full Job Description
đź“‹ Description
- • As the Founding Product Customer Marketing Manager at Collectly, you will be instrumental in shaping our go-to-market strategies and defining how we communicate the immense value of our AI-driven healthcare technology to our target audience. This is a unique opportunity to be a foundational member of our marketing team, building the customer marketing function from the ground up and directly impacting our growth trajectory in the rapidly evolving U.S. healthcare market.
- • You will be the primary architect of our product launch narratives, translating complex AI capabilities into clear, compelling benefits that resonate with healthcare providers. Your expertise in understanding customer needs and market dynamics will be crucial in developing messaging that highlights how Collectly's solutions address critical pain points in revenue cycle management (RCM), such as accelerating cash flow, reducing administrative overhead, and enhancing the patient financial experience.
- • This role demands a strategic thinker with a passion for storytelling and a proven ability to craft impactful content. You will be responsible for developing and executing comprehensive go-to-market plans for new product features and enhancements, ensuring successful adoption and market penetration. This includes defining target audiences, crafting value propositions, and orchestrating cross-functional efforts with Product, Sales, and Marketing teams.
- • A significant part of your role will involve deep engagement with our customer base. You will identify and cultivate customer advocates, develop compelling case studies, testimonials, and success stories that showcase the tangible results Collectly delivers. By deeply understanding our customers' challenges and successes, you will create authentic narratives that build trust and credibility in the market.
- • You will own the creation of a wide range of marketing collateral, including website copy, sales enablement materials, product datasheets, presentations, blog posts, and social media content. Your ability to translate technical features into customer-centric benefits will be paramount in equipping our sales team with the tools and narratives they need to effectively communicate Collectly's value proposition.
- • Collaborating closely with the Product Management team, you will gain a deep understanding of our product roadmap and upcoming innovations. You will provide market and customer feedback to inform product development, ensuring our offerings continue to meet the evolving needs of the healthcare industry.
- • You will also play a key role in competitive analysis, staying abreast of market trends, competitor activities, and emerging technologies within the RCM and healthcare AI space. This intelligence will inform our positioning and messaging strategies, ensuring Collectly maintains a competitive edge.
- • Developing and executing customer marketing programs will be a core responsibility. This includes initiatives aimed at driving product adoption, increasing customer lifetime value, and fostering strong customer relationships. You will leverage data and insights to measure the effectiveness of your campaigns and continuously optimize our approach.
- • As a founding member, you will have the opportunity to define and build the customer marketing function at Collectly. This includes establishing best practices, selecting appropriate tools and technologies, and mentoring future team members as the company scales.
- • Your work will directly contribute to Collectly's mission of transforming the U.S. healthcare market by simplifying billing, improving financial experiences for patients, and empowering healthcare providers to focus on delivering exceptional care. You will be at the forefront of showcasing how AI is revolutionizing healthcare administration and delivering real-world impact.
- • This role requires a proactive, self-starter mentality, comfortable working in a fast-paced startup environment. You should be adept at managing multiple projects simultaneously, prioritizing effectively, and delivering high-quality results under tight deadlines.
- • Ultimately, you will be the voice of the customer within our product marketing efforts, ensuring that our messaging, positioning, and overall market approach are deeply rooted in customer value and success.
🎯 Requirements
- • Proven experience in product marketing, customer marketing, or a related field, with a strong understanding of go-to-market strategies and product launches.
- • Exceptional written and verbal communication skills, with a demonstrated ability to craft compelling narratives and translate complex technical concepts into clear, customer-centric messaging.
- • Experience in developing and executing marketing campaigns, creating a variety of marketing collateral, and enabling sales teams.
- • Familiarity with the healthcare industry, particularly revenue cycle management (RCM) or healthcare technology, is highly desirable.
🏖️ Benefits
- • Competitive salary and equity package in a fast-growing startup.
- • Comprehensive health, dental, and vision insurance.
- • Opportunity to build and shape the customer marketing function from the ground up.
- • Hybrid work model with a focus on collaboration in the San Francisco Bay Area.
Skills & Technologies
Hybrid
About Collectly Inc.
Collectly Inc. empowers healthcare leaders with AI-powered Revenue Cycle Management and patient engagement solutions. The company specializes in automating the entire patient financial experience through intelligent AI agents, streamlining everything from eligibility and benefits verification to digital check-ins, in-person payments, and post-service billing. Their flagship AI voice agent for patient billing helps medical groups, health systems, and RCM companies demystify the billing process, improve cash flow, and significantly reduce operational costs. Serving over 3,000 facilities, Collectly is proven to accelerate patient payments, enabling collections in just a week or two compared to the industry average of 60-90 days, leading to a substantial increase in patient payment rates for their clients.
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