Growth Marketing Manager (B2B SaaS, AI)

Hangar Aviation Technologies, Inc.

Job Overview

Location

Ecuador - Guayaquil

Job Type

Contract

Full Job Description

📋 Description

• Design and execute data-driven growth marketing strategies to accelerate pipeline and revenue growth for a B2B SaaS company offering AI-powered products
• Own and optimize the full-funnel marketing experimentation process across paid media, lifecycle email campaigns, landing pages, and conversion flows
• Improve acquisition and conversion performance by analyzing channel-level data and applying testing frameworks to identify high-impact optimizations
• Partner with Product Marketing to clearly articulate AI-driven value propositions to modern SaaS buyers through targeted messaging and positioning
• Collaborate with Sales and Revenue Operations teams to increase funnel velocity and improve conversion rates from MQL to SQL and beyond
• Track, measure, and report on key growth metrics including CAC, CPL, MQL, SQL, pipeline volume, and direct revenue impact from marketing initiatives
• Utilize marketing automation platforms (HubSpot or Marketo) integrated with Salesforce CRM to orchestrate segmented campaigns and nurture workflows
• Execute and analyze paid media campaigns across Google Ads and LinkedIn Ads to drive qualified traffic and lead generation
• Apply analytics and experimentation tools such as Google Analytics, Looker, and Optimizely to evaluate campaign performance and guide iterative improvements
• Maintain strict alignment between marketing activities and revenue targets through continuous monitoring and adjustment of growth levers
• Ensure all growth initiatives are executed remotely with full proficiency in collaboration tools including Slack, Zoom, Google Workspace, and Asana
• Maintain consistent communication and alignment with US-based teams operating across EST–PST time zones
• Record and submit a video as part of the mandatory application process to be considered for the role
• Demonstrate prior experience working fully remotely with US- or UK-based companies, as this is a non-negotiable requirement for consideration
• Translate complex technical capabilities of AI-powered SaaS products into compelling, buyer-focused marketing narratives that drive engagement and conversion
• Continuously test and refine messaging, targeting, and channel strategies based on real-time performance data and buyer behavior insights
• Proactively identify growth opportunities within the customer journey and implement scalable programs to capture them
• Maintain rigorous documentation of test hypotheses, results, and learnings to enable team-wide knowledge sharing and process standardization
• Ensure all marketing activities comply with data privacy and compliance standards applicable to B2B SaaS operations
• Adapt marketing tactics rapidly in response to shifting market dynamics, product updates, or competitive movements in the AI SaaS space

🎯 Requirements

• Proven experience in B2B growth or demand marketing within a SaaS environment
• Strong understanding of AI-powered products and their impact on buyer behavior and messaging
• Demonstrated success driving measurable pipeline and revenue through experimentation-led programs
• Hands-on experience with marketing automation and CRM platforms (e.g., HubSpot or Marketo with Salesforce)
• Strong analytical skills with the ability to translate data into actionable insights
• Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies

🏖️ Benefits

• Remote work with flexibility across US time zones (EST–PST)
• Opportunity to build a long-term remote career with fast-growing global companies
• Exposure to AI-first, technically sophisticated B2B SaaS products
• Competitive pay and real growth opportunities within a scalable organization
• Direct impact on revenue and pipeline through measurable, data-driven initiatives
• Access to modern marketing tools including HubSpot, Salesforce, Google Analytics, Looker, Optimizely, Google Ads, and LinkedIn Ads

Skills & Technologies

Remote

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Hangar Aviation Technologies, Inc.

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About Hangar Aviation Technologies, Inc.

Provider of an online platform that connects aircraft owners and operators with certified pilots and instructors for on-demand charter, rental, training and ferry flights. The marketplace vets pilots, manages scheduling, payment and insurance, giving owners access to qualified crew while enabling pilots to find work across piston, turboprop and jet aircraft nationwide. Based in Austin, Texas, the company serves private owners, flight schools, charter operators and corporate flight departments seeking flexible pilot staffing solutions.

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