GetYourGuide AG logo

Influencer Activations Lead, Europe

Job Overview

Location

Berlin

Job Type

Full-time

Category

Marketing

Date Posted

April 14, 2026

Full Job Description

đź“‹ Description

  • • As an Influencer Activations Lead for Europe at GetYourGuide, you will play a pivotal role in scaling the company’s influencer marketing engine across key EMEA markets, directly shaping how the brand connects with travelers through authentic creator partnerships.
  • • Your day-to-day responsibilities will include activating and managing influencer campaigns across Germany, France, and the UK; shaping creative briefs based on testable hypotheses and emerging trends; owning end-to-end campaign execution from concepting to performance analysis; collaborating on full-funnel testing frameworks; supporting paid social amplification across Meta, TikTok, and YouTube; partnering with the Influencer Strategy Lead and European brand teams; and contributing to unified reporting to establish benchmarks and surface learnings.
  • • You will join a dynamic, forward-thinking team within GetYourGuide’s Brand and Strategic Partnerships organization, working closely with cross-functional stakeholders in a hybrid Berlin-based environment that values experimentation, speed, and quality in equal measure.
  • • This role offers the opportunity to grow your expertise in influencer marketing at scale, deepen your analytical and creative fluency across major social platforms, and drive measurable impact in a high-visibility area that directly influences brand growth and market expansion in EMEA.

🎯 Requirements

  • • 5+ years of influencer marketing experience with a proven track record of executing campaigns at scale across multiple markets
  • • Fluency in English; French or German language skills are a plus
  • • Deep platform fluency in Meta, TikTok, and YouTube, including paid amplification of creator content
  • • Strong analytical instincts: ability to pull insights from data, translate them into creative hypotheses, and make performance-driven recommendations
  • • Experience in travel, e-commerce, or marketplace categories is a plus
  • • Willingness to travel regularly to France and the UK

🏖️ Benefits

  • • Annual personal growth budget and mentorship programs for continuous learning and development
  • • Hybrid working model: three days in-office (Mon, Tue, Thur) and two optional remote days per week
  • • Monthly transportation and fitness budget
  • • Discounts on GetYourGuide activities for employees, friends, and family
  • • Language reimbursement program
  • • Health and wellness benefits

Skills & Technologies

Senior
Hybrid

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GetYourGuide AG
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About GetYourGuide AG

GetYourGuide AG is a Berlin-based online travel platform founded in 2009 that connects travelers with tours, attractions, and activities worldwide. Operating as a marketplace, it offers booking services for skip-the-line tickets, guided tours, cooking classes, and local experiences in over 150 countries. The company partners with local operators, handling reservations, payments, and customer support while earning commissions. It targets independent travelers seeking curated activities, emphasizing mobile-first booking and real-time availability. The platform supports multiple languages and currencies, serving millions of users annually through its website and mobile apps.

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