Integrated Marketing Manager - Thailand

PLAUD AI INC.

Job Overview

Location

Singapore

Job Type

Full-time

Full Job Description

📋 Description

• Develop and execute a localized go-to-market playbook for Thailand to challenge competitors and capture market share in the professional services sector.
• Lead 360-degree integrated marketing campaigns across PR, digital, social, and offline channels to increase brand recall and trust among Thai audiences.
• Translate global marketing strategies into culturally relevant campaigns aligned with Thailand’s media landscape, business etiquette, and consumer behavior.
• Manage and coordinate with local agencies and partners to ensure brand consistency, asset quality, tone alignment, and timely delivery of marketing initiatives.
• Collaborate closely with HQ Integrated Marketing Communications and Product Marketing teams to maintain message coherence and operational efficiency across global campaigns.
• Track, measure, and analyze campaign performance metrics to derive actionable insights and optimize future marketing launches.
• Align regional marketing spend with business growth targets in Thailand, ensuring ROI-driven allocation of resources.
• Act as the primary liaison between Plaud’s global headquarters and local stakeholders, including trade associations, media outlets, and corporate partners.
• Build and nurture relationships with Thai influencers, journalists, and industry leaders to amplify brand authority and credibility.
• Ensure all marketing activities comply with Plaud’s global brand guidelines and data privacy standards, including GDPR, HIPAA, and SOC 2.
• Leverage Plaud’s proprietary AI tools and cutting-edge productivity platforms to enhance campaign planning, execution, and performance analysis.
• Contribute to the global expansion strategy by providing localized market intelligence and customer insights from Thailand’s professional services ecosystem.
• Represent Plaud at regional industry events, conferences, and networking forums to strengthen brand presence and thought leadership.
• Maintain up-to-date knowledge of Thailand’s digital media trends, e-commerce platforms, and retail distribution channels to inform campaign innovation.
• Own end-to-end campaign lifecycle from concept to post-campaign reporting, including budget management, timeline adherence, and cross-functional coordination.
• Foster a culture of continuous learning and experimentation within the Thailand marketing function, encouraging data-driven decision-making and creative risk-taking.

🎯 Requirements

• Proven experience localizing and executing integrated marketing campaigns in Thailand across PR, digital, social, influencer, retail, and e-commerce channels
• Deep understanding of Thai business culture, media ecosystems, and consumer behavior in the professional services sector
• Demonstrated ability to manage local agencies and partners while maintaining global brand consistency
• Track record of turning low-awareness brands into household names within target professional markets

🏖️ Benefits

• Employee Stock Ownership Plan (ESOP) offering real ownership stake in Plaud’s long-term success
• Access to best-in-class AI productivity tools including Gemini, Claude Code, and other frontier AI systems
• Choice of top-spec laptops, high-performance workstations, and cutting-edge Plaud devices
• Comprehensive medical insurance and WICA coverage for all full-time employees
• Annual company offsites and team events fostering a culture of craftsmanship, ownership, and velocity
• High-impact environment where ideas directly shape the future of AI productivity

Skills & Technologies

Onsite

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PLAUD AI INC.

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About PLAUD AI INC.

PLAUD AI INC. builds AI-powered voice and note-taking hardware. Its flagship Plaud Note records phone calls and meetings, transcribes them in real time, and generates summaries using GPT-4o. The credit-card-sized device attaches to iPhone or Android, stores encrypted audio locally or in the cloud, and integrates with Notion, Slack, and Google Docs. Founded in 2023 and based in San Francisco, the company sells direct to consumers and enterprises through plaud.ai, offering subscription plans for advanced AI features and multi-language support.

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