Internal Communications Content Specialist

📋 Description

• • As an Internal Communications Content Specialist at Assurant, Inc., you will be instrumental in shaping the employee experience by crafting compelling narratives that bring the company's culture, priorities, and people to life.
• • This role is designed for a creative and strategic communicator who can translate complex organizational messages into engaging content for a diverse, global workforce spanning various geographies, roles, and work environments.
• • You will be responsible for the entire content lifecycle, from initial ideation and strategic planning through to final publication and performance analysis.
• • Collaboration is key; you will work closely with stakeholders across different business units to ensure all content is strategically aligned with enterprise-wide campaigns, leadership messaging, and Assurant's established brand voice.
• • Your primary objective will be to inform, inspire, and unify employees, fostering a stronger sense of connection and understanding within the organization.
• • This position offers a unique blend of creativity and operational rigor, aiming to significantly elevate the overall employee experience through impactful communication.
• • You will develop and produce high-impact internal communications tailored for a global audience, sourcing and shaping stories from throughout the organization.
• • Content creation will span multiple formats, including engaging emails, informative intranet articles, dynamic video scripts, and concise social-style posts, ensuring relevance for diverse groups such as frontline teams, remote workers, senior leadership, and the entire employee base.
• • A core responsibility will be owning the planning and execution of the bi-weekly all-employee email update.
• • This includes managing the content pipeline, actively partnering with leaders and subject matter experts to gather compelling stories, and meticulously writing, editing, formatting, and testing each edition to guarantee timeliness, relevance, and maximum engagement.
• • You will collaborate closely with the Director of Content and Workflow and the Associate Manager of Content and Communications Channels to build and maintain a robust editorial calendar.
• • This partnership will be crucial for prioritizing content effectively and ensuring a consistent and cohesive brand voice across all internal communication channels.
• • You will serve as a vital connector, liaising between Internal, External, and International Communications teams, as well as Global Marketing.
• • In this capacity, you will provide essential editorial guidance and support, ensuring that all messaging is clear, cohesive, and creatively executed to resonate with the intended audiences.
• • The role requires providing tactical writing, editing, and publishing support across various internal platforms and select external channels, contributing to broader communication initiatives as needed.
• • A forward-thinking aspect of this role involves championing the adoption and effective use of AI tools and analytics.
• • You will leverage these technologies to enhance content creation processes, streamline workflows, accurately track audience engagement, and continuously improve communication performance, acting as a go-to resource for AI adoption within the team.
• • Utilizing data, insights, and employee feedback will be critical for refining content strategy and enhancing the overall employee experience through thoughtful, human-centered storytelling.
• • This position is a fully remote, work-from-home opportunity, offering flexibility and the ability to contribute from anywhere in the United States.
• • You will contribute to Assurant's mission of helping people thrive in a connected world by ensuring employees are well-informed, engaged, and connected to the company's purpose and values.
• • The role demands a proactive approach to identifying new communication opportunities and adapting strategies based on evolving business needs and employee feedback.
• • You will play a key part in maintaining Assurant's reputation as a Great Place to Work by fostering a positive and informed internal environment.
• • This role is ideal for someone passionate about the power of communication to build strong organizational cultures and drive employee engagement.