
Job Overview
Location
United States (remote)
Job Type
Full-time
Category
Data Analyst
Date Posted
May 6, 2026
Full Job Description
📋 Description
- • As a Lead BI Manager at Launch Potato, you will be instrumental in driving revenue and margin growth across the company's diverse digital properties. This role is pivotal in transforming raw data into actionable business intelligence and strategic insights, directly impacting the success of brands like FinanceBuzz, All About Cookies, and OnlyInYourState. You will be the go-to expert for understanding performance, identifying opportunities, and ensuring data-driven decision-making is at the forefront of our strategy. Your work will empower stakeholders across various departments to make informed choices that optimize user engagement and financial outcomes.
- • In this dynamic role, your day-to-day responsibilities will encompass a wide range of critical tasks. You will be responsible for cleaning, standardizing, and meticulously documenting stakeholder-facing dashboards within Looker, ensuring all metrics and definitions are aligned and clearly understood. A key part of your initial focus will be to identify and resolve at least five inconsistencies or discrepancies in reporting logic within your first 90 days, ensuring the integrity of our data. You will collaborate closely with the FP&A and product teams to guarantee complete alignment between financial and operational data by the end of your second quarter. Furthermore, you will be expected to deliver ad hoc strategic analyses, providing clear financial or strategic recommendations, with an average of one such analysis per month. A significant aspect of your role will involve leading and documenting improvements to at least two core Looker Explores or dashboard structures, thereby enabling scalable self-service for other teams by the end of the first half of the year.
- • You will be joining Launch Potato, a profitable and rapidly growing digital media company that captivates over 30 million monthly visitors. As 'The Discovery and Conversion Company,' our mission is to connect consumers with leading brands through innovative data-driven content and technology. While headquartered in South Florida, we operate as a remote-first organization with a global team spanning over 15 countries. We foster a high-growth, high-performance culture that thrives on speed, ownership, and measurable impact, making it an ideal environment for ambitious professionals.
- • This position offers a unique opportunity to accelerate your career by taking ownership of critical business outcomes and driving tangible impact within a global team of high-performers. You will gain deep insights into the digital media and performance marketing landscapes, honing your skills in data analysis, strategic thinking, and cross-functional collaboration. The role provides a platform to develop advanced proficiency in BI tools and methodologies, directly contributing to the company's strategic direction and financial success. You will have the chance to mentor and influence how data is used across the organization, solidifying your expertise and leadership potential.
- • Your analytical rigor will be paramount as you seek data integrity and challenge assumptions to ensure the utmost accuracy in all reporting and analysis. You will demonstrate strong business acumen by tying insights directly to business outcomes, thinking critically beyond the surface-level data presented in dashboards. Excellent communication skills are essential, enabling you to distill complex data into clear, concise narratives understandable by both technical and non-technical stakeholders. A strong sense of ownership will drive you to deliver timely insights and updates, proactively identifying and surfacing any blockers or gaps that may impede progress. Finally, your ability to foster collaboration will be key, as you build and maintain strong partnerships across product, media, and finance teams, ensuring a unified approach to data utilization and strategic planning. This role is designed for someone who thrives in a fast-paced environment and is eager to make a significant contribution to a growing company.
Skills & Technologies
About Launch Potato, LLC
Launch Potato is a digital media and technology company that builds and operates consumer-focused web properties and performance marketing platforms. Founded in 2014 and headquartered in Delray Beach, Florida, the company uses data science and proprietary technology to acquire and monetize online audiences across verticals such as finance, health, and lifestyle. Its portfolio includes brands like FinanceBuzz, Dime Will Tell, and others, generating revenue through lead generation, affiliate marketing, and advertising. The company leverages machine learning and automated media buying to optimize user acquisition and engagement at scale.
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