Market Coordinator, Los Angeles

📋 Description

• • The Market Coordinator at Ridealso Inc. (ALSO) is a field-based, customer-facing role focused on launching and growing the brand in Los Angeles through mobile demos, retail experiences, and community activations, directly supporting the Market Manager to build ALSO’s local presence.
• • Day-to-day responsibilities include delivering engaging customer experiences in mobile and fixed retail settings, educating customers on ALSO vehicles, supporting sales goals by converting interest into leads, assisting with setup and execution of mobile demo events using the custom Rivian EV van, maintaining the demo fleet, representing ALSO at community events, generating ideas for local brand engagement, sharing customer feedback, supporting retail hub operations, and handling inventory tracking, reporting, and asset care while ensuring compliance with safety and operational processes.
• • ALSO is an electric mobility company originally conceived as part of Rivian, dedicated to creating innovative, vertically integrated small EVs that are 10-50x more efficient than traditional vehicles, with a mission to inspire widespread adoption of sustainable urban mobility through affordable, enjoyable, and accessible transportation solutions.
• • In this role, the person will develop hands-on experience in experiential marketing, brand activation, customer engagement, and retail operations within a fast-growing early-stage EV company, gaining opportunities to lead community initiatives, refine sales and communication skills, and grow into greater responsibility as ALSO expands its Los Angeles footprint.