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Marketing Manager, Institutional Events (Remote)

Cengage Learning Holdings II, Inc.

Job Overview

Location

2 Locations

Job Type

Full-time

Full Job Description

📋 Description

• The Marketing Manager, Institutional Events role supports the planning and execution of marketing events that drive awareness, engagement, and demand for Cengage and its products, directly contributing to learner success and company growth.
• Day to day, the person will execute assigned aspects of marketing events including conferences, webinars, field events, sponsored events, and hosted experiences; participate in developing event concepts and audience targeting; coordinate logistics such as booking, travel, hospitality, and on-site needs; support budget tracking and ROI monitoring in SFDC; oversee vendor coordination and event production activities; and monitor third-party resources while exercising independent judgment within supervisory guidelines.
• Cengage is a global education technology company serving millions of learners, committed to inclusion, engagement, and discovery, with a culture that empowers employees to bring their authentic selves to work and drive innovation in education.
• In this role, the person will develop expertise in end-to-end event marketing, strengthen project management and cross-functional collaboration skills, gain experience in budget oversight and ROI analysis, and grow their ability to manage complex logistics and vendor relationships in a purpose-driven organization.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a similar area, or equivalent professional experience
• Typically requires 2+ years of dynamically complex experience in event marketing, field marketing, or a related subject area
• Working knowledge of event marketing and experiential marketing concepts, including event planning, coordination, and managing activities on location
• Ability to manage multiple event workstreams and resolve problems or roadblocks as they arise
• Strong organizational skills and attention to detail, including the ability to manage urgent, time-sensitive projects, timelines, vendors, and budgets
• Ability to collaborate effectively with internal teams and external partners to deliver event objectives

🏖️ Benefits

• Eligibility to participate in the company’s discretionary incentive bonus program with a 5% annual individual target
• Comprehensive Total Rewards package designed to support and empower employees
• Commitment to reasonable accommodations for qualified individuals with disabilities during the application process
• Opportunity to work remotely with flexibility in work schedule
• Inclusion-focused culture that values diverse perspectives and empowers employees to voice ideas
• Access to professional development and growth within a global education technology leader serving millions of learners

Skills & Technologies

Onsite

Degree Required

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Cengage Learning Holdings II, Inc.

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About Cengage Learning Holdings II, Inc.

Cengage provides higher education course materials, digital learning platforms, and e-textbooks. Its offerings include MindTap, WebAssign, and Cengage Unlimited, serving colleges, universities, students, and lifelong learners worldwide.

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