Marketing Specialist (Southeast - Tampa, FL)

📋 Description

• • The Marketing Specialist plays a crucial role in driving sales development, building the pipeline, increasing partner engagement, and supporting account-based selling for GuidePoint Security in the Southeast region, contributing directly to the company’s growth and market presence.
• • Day-to-day responsibilities include executing regional marketing plans, coordinating sponsor participation for events, producing marketing assets (Marketo programs, social media, print collateral), managing lead funnel reporting, overseeing event inventory and fulfillment, driving partner campaigns, and maintaining alignment with sales teams on marketing initiatives.
• • GuidePoint Security is a rapidly growing, profitable, privately-held cybersecurity provider serving Fortune 500 companies and U.S. government agencies, with over 1,200 employees and a strong focus on information security solutions and trusted advisor relationships.
• • The role offers opportunities to develop expertise in B2B marketing automation (Marketo), CRM integration (Salesforce), event logistics, partner enablement, and data-driven campaign reporting within a high-growth cybersecurity organization, fostering professional growth in marketing and sales alignment.