Job Overview
Location
Remote
Job Type
Full-time
Category
Other
Date Posted
May 23, 2026
Full Job Description
đź“‹ Description
- • Lead end-to-end paid social media strategy for Vocal Media’s portfolio of issue-advocacy and creator-driven campaigns, including planning, execution, and optimization across platforms.
- • Perform hands-on media buying for digital ad placements, managing budgets and allocating spend across channels to maximize ROI and campaign performance.
- • Design and implement full-funnel media campaigns that align with business objectives, from awareness to conversion, using data-driven insights and performance metrics.
- • Collaborate closely with creative, product, and program teams to integrate high-performing creative assets into paid media strategies and ensure alignment with campaign goals.
- • Actively monitor, analyze, and optimize paid media performance using platform-specific analytics tools and reporting dashboards to inform real-time adjustments and long-term strategy.
- • Support Vocal’s Experimentation vertical by helping to test, launch, and scale new product offerings through innovative paid media approaches and pilot campaigns.
- • Maintain up-to-date knowledge of evolving digital advertising platforms, algorithms, targeting capabilities, and industry best practices to ensure competitive advantage.
- • Translate campaign objectives into clear media plans with defined KPIs, audience segments, and budget allocations, ensuring accountability and measurable outcomes.
- • Work cross-functionally with content creators, marketers, and data analysts to align paid media efforts with broader brand messaging and audience engagement goals.
- • Document and report on campaign performance, providing actionable insights to stakeholders and contributing to continuous improvement of media strategies.
- • Balance strategic oversight with tactical execution, ensuring both high-level campaign frameworks and granular ad optimizations are consistently delivered.
- • Prioritize efficiency and scalability in media operations while maintaining a strong focus on ethical advertising practices and audience integrity.
- • Adapt quickly to shifting priorities and emerging opportunities within Vocal’s fast-paced, mission-driven environment.
🎯 Requirements
- • Proven experience managing full-funnel paid social media campaigns with hands-on media buying responsibilities
- • Demonstrated expertise in digital ad platforms (e.g., Meta Ads Manager, TikTok Ads, Google Ads, Pinterest Ads)
- • Strong analytical skills with ability to interpret performance data and optimize campaigns using quantitative metrics
- • Experience working with creator-driven or issue-advocacy campaigns
- • Ability to collaborate effectively across creative, product, and data teams
- • Track record of managing and optimizing multi-channel paid media budgets
🏖️ Benefits
- • Fully remote work environment
- • Opportunity to support innovative, mission-driven media campaigns
- • Exposure to cutting-edge experimentation in product and media strategy
- • Flexible work schedule
- • Collaborative, values-driven culture focused on creator empowerment
- • Access to internal tools and resources for professional growth
Skills & Technologies
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About Get Vocal Public Benefit Corporation
Get Vocal Public Benefit Corporation is a Delaware-registered PBC that provides a mobile engagement platform enabling cities, transit agencies, and other public entities to collect real-time citizen feedback, report service issues, and share updates. The SaaS solution uses geolocation, surveys, and push messaging to connect governments with residents, aiming to improve civic services and democratic participation while operating under a legally defined public benefit purpose.
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