Paid Social Analyst

📋 Description

• • As a Paid Social Analyst at Jellyfish, you will play a pivotal role in driving impactful paid media strategies for our esteemed global client portfolio. Reporting directly to the Paid Social Director, your expertise will be instrumental in the daily management and optimization of digital media paid social campaigns across key platforms, with a sharp focus on achieving revenue and profit growth targets while meticulously managing budget allocations.
• • This role is at the heart of our Paid Media Capability, where innovation and data-driven decision-making are paramount. You will be entrusted with the hands-on execution and refinement of campaigns on major social networks including Instagram, Facebook, TikTok, and Pinterest. Your primary objective will be to ensure these campaigns not only meet but exceed performance benchmarks, contributing directly to our clients' bottom line.
• • A critical aspect of your day-to-day will involve the proactive identification of underperforming campaign elements and uncovering strategic opportunities for enhancement. This requires a keen analytical eye and a deep understanding of campaign mechanics to pivot and adapt strategies effectively.
• • You will be a key contributor to the validation and auditing processes for campaigns within the broader team, ensuring a high standard of quality and efficiency across all paid social initiatives. This collaborative effort helps maintain the integrity and effectiveness of our collective work.
• • The creation of comprehensive and insightful reports for clients will be a core responsibility. These reports will not only showcase campaign performance but also provide actionable insights and strategic recommendations, demonstrating the value and impact of Jellyfish's work.
• • You will work closely with our internal Client Management teams, fostering seamless collaboration to ensure the smooth implementation of campaigns and client-facing activities. This includes shadowing client meetings, providing data-backed insights, and supporting the overall client relationship.
• • Beyond campaign management, you will be expected to develop a strong understanding of our clients' businesses, their target audiences, and their market landscape. This holistic view will enable you to propose innovative solutions and build enduring, value-driven relationships.
• • We are looking for an individual who thrives in a dynamic environment, is adept at processing and interpreting large datasets, and possesses a strong command of Excel for complex spreadsheet management. Your ability to adapt strategies in the face of unforeseen circumstances will be crucial.
• • Embracing challenges as opportunities for growth is a key attribute we seek. You should be eager to learn, actively seek feedback, and continuously strive to enhance your skills and expertise in the ever-evolving world of paid social media.
• • This role offers a unique opportunity to contribute to a global digital marketing agency that is a fusion of tech enthusiasts, creative minds, and media and data experts. You will be part of a team that empowers clients along their digital journey, challenging the status quo and reinventing media activation.
• • At Jellyfish, we champion diverse perspectives and inclusive collaboration. We value the unique contributions each individual brings and foster an environment where everyone can excel. You will be encouraged to share your ideas and collaborate with a varied team to develop cutting-edge strategies and craft influential stories for our global clients.
• • Your success in this role will be measured by your ability to drive profitable growth for clients through effective paid social campaigns, your analytical prowess in identifying optimization opportunities, and your collaborative spirit in working with internal teams and clients alike. You will be a vital link in delivering exceptional results and fostering long-term partnerships.
• • We emphasize skills, expertise, and behavioral attributes over rigid adherence to years of experience or traditional academic qualifications. If you are passionate about paid social, possess a strong analytical mindset, and are eager to contribute to a forward-thinking agency, we invite you to apply and become an integral part of our dynamic team.