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Performance Copywriter (Fieldtrip)

Job Overview

Location

Indiana, USA

Job Type

Full-time

Category

Copywriter

Date Posted

February 28, 2026

Full Job Description

đź“‹ Description

  • • Are you a wordsmith with a knack for turning clicks into customers? Fieldtrip Agency, a pioneering force in the performance marketing ecosystem, is on the hunt for an exceptional Performance Copywriter to join our dynamic and forward-thinking team. We are not just another agency; we are building a next-generation growth engine for performance brands, seamlessly integrating creative content, cutting-edge paid media strategies, influential creators, and robust measurement tools into a unified system. As our Performance Copywriter, you will be at the forefront of this innovation, crafting compelling narratives that drive tangible results and elevate our clients' brands.
  • • In this pivotal role, you will be responsible for conceptualizing and executing high-impact content across a diverse range of digital platforms. Your primary objective will be to create engaging, conversion-focused copy that resonates with target audiences and inspires action. This involves transforming intricate marketing concepts, sophisticated strategies, and complex data insights into clear, accessible, and shareable content that captivates and converts. You will be instrumental in developing content that not only captures attention but also positions our clients and Fieldtrip as industry leaders, fostering robust thought leadership and establishing authority within the performance marketing space.
  • • Collaboration is key to our success. You will work hand-in-hand with our talented creative team to produce content that is not only aesthetically pleasing but also strategically optimized to perform exceptionally well across various paid social channels, including Meta, TikTok, and YouTube. This collaborative environment fosters a culture of continuous learning and innovation, where your ideas are valued and your contributions directly impact campaign success. You will be expected to dive deep into the nuances of paid social advertising, understanding the unique dynamics and best practices of each platform to maximize reach and engagement.
  • • A critical aspect of this role is staying ahead of the curve. You will be tasked with continuous research and a commitment to staying current with the latest trends, emerging technologies, and evolving best practices within the Direct-to-Consumer (DTC), e-commerce, and broader performance marketing landscapes. This proactive approach ensures that our content remains relevant, effective, and at the cutting edge of industry innovation. Your insights will inform our strategies and help us anticipate future market shifts, providing a competitive advantage for our clients.
  • • Your responsibilities will extend to understanding and translating performance data into actionable content insights. You will need a data-driven mindset, recognizing that great content is not just about creativity but also about measurable impact. This means analyzing campaign performance, identifying what resonates with specific audiences, and iterating on content strategies based on real-world results. You will be adept at A/B testing copy variations, understanding key performance indicators (KPIs), and optimizing content for maximum return on investment (ROI).
  • • Beyond crafting compelling ad copy, you will also contribute to broader content initiatives, potentially including website copy, landing pages, email marketing campaigns, and social media posts. The ability to adapt your writing style and tone to suit different platforms, objectives, and audience segments will be crucial. You will be a storyteller who can weave a brand's value proposition into a narrative that connects emotionally and logically with potential customers, guiding them through the marketing funnel.
  • • This role demands a high degree of autonomy and project management skill. You will be expected to manage multiple projects simultaneously, meeting deadlines consistently while maintaining the highest quality of work. The ability to work independently, prioritize tasks effectively, and communicate progress proactively is essential for success in our remote-first environment. Your excellent research skills will enable you to quickly grasp complex topics, industry jargon, and client-specific needs, translating them into persuasive and effective marketing collateral. You will be a trusted voice, capable of representing Fieldtrip and its clients with professionalism and creativity.
  • • Ultimately, as a Performance Copywriter at Fieldtrip, you will play an integral role in shaping the success of performance brands. You will be a key contributor to our mission of building a next-generation growth ecosystem, driving meaningful connections, and delivering exceptional results for our partners. If you are passionate about the power of words to drive business outcomes and thrive in a fast-paced, innovative environment, we encourage you to apply.

🎯 Requirements

  • • Minimum of 3 years of dedicated content writing experience, with a strong emphasis on performance marketing, paid social media campaigns, or Direct-to-Consumer (DTC) brands.
  • • Deep and demonstrable understanding of the paid social media landscape, including proficiency with major platforms such as Meta (Facebook/Instagram), TikTok, and YouTube, and their respective advertising capabilities.
  • • Proven track record of creating and deploying content that demonstrably drives engagement, conversions, and achieves measurable marketing objectives.
  • • Experience in crafting content tailored for executive-level audiences and thought leaders within the marketing and business sectors, understanding how to communicate complex ideas effectively to senior stakeholders.
  • • A robust portfolio showcasing a wide range of writing styles, formats, and platforms, highlighting versatility and adaptability in content creation.
  • • A strong, data-driven mindset, with the ability to interpret performance metrics and leverage insights to inform and optimize content strategy for maximum effectiveness.

🏖️ Benefits

  • • Unlimited Time Off & Sick Days: We believe in empowering our team to take the time they need to rest, recharge, and attend to personal matters without arbitrary limits.
  • • Flexible Hours: Enjoy the freedom to structure your workday around your personal commitments and peak productivity times, promoting a healthy work-life balance.
  • • Fully Remote Work Environment: Work from the comfort of your own home or any location that inspires you, offering unparalleled flexibility and autonomy.
  • • High Opportunity for Growth: As a rapidly expanding agency, we are committed to providing clear pathways for professional development, skill enhancement, and career advancement within the company.

Skills & Technologies

Remote

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About Inbeat Agency Inc.

Inbeat Agency is a Montreal-based micro-influencer marketing company that connects consumer brands with curated networks of social media creators. The agency develops data-driven campaigns across TikTok, Instagram, and YouTube, offering managed services that include creator discovery, content strategy, paid amplification, and performance analytics. Its proprietary platform identifies creators using audience and engagement metrics, streamlining collaboration workflows and ensuring brand safety. Clients span direct-to-consumer, fashion, beauty, and mobile app sectors. Founded in 2019, the company operates globally while maintaining a focus on scalable, performance-oriented influencer programs that drive measurable acquisition and ROI for growth-stage brands.

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